# VP, Industry Lead, Retail

**Company:** [Fetch](https://hotfix.jobs/companies/fetch)
**Location:** Remote
**Role:** Account Management
**Salary:** $372k – $396k/yr
**Experience:** 8+ years
**Skills:** Salesforce, Excel, Sales Forecasting, Account Management, Sales Strategy, Digital Media, Advertising Kpis, Performance Metrics, Artificial Intelligence, Revenue Growth, Partner Management, Data Analysis
**Posted:** 2026-09-09

> Leads Fetch’s retail industry sales and account-management organization, driving partner acquisition, retention, expansion, quota attainment, and revenue growth. The role requires extensive advertising or digital-media experience, people management, strategic account leadership, and proficiency with Salesforce, Excel, analytics, and AI tools.

## Job Description

## Responsibilities
- Manage client acquisition, retention, and expansion strategies across the retail industry portfolio.
- Oversee industry sales revenue and quota attainment; provide accurate forecasting and progress assessments to leadership.
- Manage, coach, and develop sales and account-management professionals.
- Direct sales professionals in expanding influence across targeted accounts.
- Build team AI fluency and drive adoption of improved processes and automation.
- Lead hiring and onboarding in partnership with GTM, Finance, and People Experience teams.
- Collaborate with marketing, finance, legal, and operations on partner success and deal execution.
- Develop sales strategies informed by performance insights, partner segmentation, and industry benchmarks.
- Contribute to scalable go-to-market strategies across the sales organization.
- Connect advertising campaign performance to partner business outcomes and key performance indicators.
- Lead account planning and revenue strategy implementation using data and insights.
- Coach sellers on Salesforce hygiene, forecasting, reporting, and data integrity.
- Represent the company in partner interactions, events, speaking engagements, and conferences.
- Translate long-term strategies into clear, actionable team goals.

## Requirements
- 5+ years of people-management experience, with demonstrated mentoring or coaching success.
- 8+ years of new-business and account-management experience in digital media, advertising, or related industries.
- Proven success meeting or exceeding sales quotas while managing key accounts or portfolios.
- Strong understanding of media performance metrics, advertising KPIs, and data-informed business decisions.
- Proficiency with Salesforce and Excel, plus strong analytical, forecasting, and organizational skills.
- Advanced fluency with AI tools supporting account growth, sales performance, and sales-process improvement.
- Bachelor’s degree or equivalent combination of education and experience.

## Nice-to-haves
- Strong cross-functional collaboration and problem-solving skills.
- Ability to translate strategic direction into tactical plans for direct reports.
- Strong ownership of company values, work ethic, and operational rigor.
- Expertise in the retail category, including key partners, competitors, and industry trends.

## Compensation and Benefits
- Base salary: $186,000–$198,000 annually.
- On-target earnings: $372,000–$396,000 annually, excluding accelerators and sales-plan incentive funds.
- Equity for full-time employees.
- 401(k) match up to 4%.
- Medical, dental, and vision coverage, including pet coverage.
- Up to $10,000 per year in education reimbursement.
- Flexible paid time off and nine paid holidays, plus a year-end break.
- Paid parental leave and flexible return-to-work options.
- $2,000 one-time family-care incentive for eligible employees.

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