# Growth Marketing Manager, Lifecycle

**Company:** [Stripe](https://hotfix.jobs/companies/stripe)
**Location:** Remote
**Role:** Growth Marketing
**Experience:** 7+ years
**Skills:** Marketo, Salesforce, Salesloft, CRM, Email Marketing, Marketing Automation, behavioral data analysis, ml techniques
**Posted:** 2026-07-24

> Growth Marketing Manager responsible for designing, executing, and optimizing scaled lifecycle campaigns across email and in-product channels to drive activation, revenue, and retention. Requires 7+ years experience with strong background in campaign design, performance analysis, and data/ML-driven personalization.

## Job Description

## Responsibilities
- Drive ideation, strategy, and execution of scaled lifecycle campaigns across email and in-product notifications to drive core business outcomes (e.g. product activation, revenue, cross-sell, retention)
- Identify customer needs, ideate solutions to improve user experience, and generate ongoing user-driven insights to inform campaign strategy and optimization
- Leverage marketing automation, behavioral data, and ML-based techniques to create personalized experiences at scale
- Analyze trends, develop actionable insights to optimize against targets, and socialize relevant learnings across the organization
- Collaborate closely with key stakeholders across Growth, Product, Engineering, Data Science, Analytics, Sales, and Marketing

## Minimum Requirements
- 7+ years of work experience
- 5+ years of experience in a marketing role designing and launching campaigns
- 3+ years of experience analyzing and taking action on the performance of marketing campaigns
- 3+ years of experience writing marketing briefs
- 3+ years of experience leveraging data and ML-driven techniques

## Preferred Qualifications
- 3+ years of email marketing/CRM experience
- 3+ years of B2B marketing experience
- Experience with Marketo, Salesforce, and/or Salesloft

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