# Content Strategist, Contract

**Company:** [PointClickCare](https://hotfix.jobs/companies/pointclickcare)
**Location:** Remote
**Role:** Content Marketing
**Salary:** CA$91k – CA$97k/yr
**Skills:** Content Strategy, Editorial Planning, Writing, Editing, Podcasting, Web Content, Content Production, Brand Storytelling, Thought Leadership, Content Distribution, Performance Metrics, Go-to-Market Strategy, Product Marketing, B2B SaaS
**Posted:** 2026-08-31

> Own and execute PointClickCare’s owned brand content strategy across blogs, podcasts, web, events, and employer brand channels. The role combines editorial production, thought leadership, agency management, cross-functional collaboration, distribution, and performance optimization.

## Job Description

## Responsibilities
- Develop, manage, and execute owned brand content strategy across blogs, podcasts, websites, and long- and short-form content.
- Plan editorial calendars, write and edit content, manage production workflows, and deliver content against deadlines.
- Translate product marketing and go-to-market strategies into brand content that supports thought leadership and top-of-funnel objectives.
- Create thought leadership content for executives and subject matter experts across owned media channels.
- Develop distribution strategies and partner with demand, social, web, and related teams to reach priority audiences.
- Manage agency-partner brand programs, including deliverables and deadlines.
- Collaborate with product marketing, demand generation, and growth teams to align content with campaigns and audience needs.
- Track content performance, report on key metrics, and optimize strategy and editorial mix.
- Establish guidelines for brand storytelling, content positioning, and channel strategy.
- Lead owned content strategy for the annual SUMMIT conference across pre-event, onsite, and post-event channels.
- Support attendee-facing event content, including registration and website copy, session titles and descriptions, presentation editing, booth messaging, wayfinding, and videos.
- Support employer brand content, including employee stories, recruitment campaigns, careers-focused web content, and culture-related materials.

## Requirements
- Proven content strategy experience with a strong hands-on execution record.
- Experience managing owned channels such as blogs, podcasts, and web content, including editorial planning, writing, editing, and production.
- Experience managing agency partners and external content programs.
- Understanding of how brand content supports top-of-funnel demand and thought leadership.
- Ability to translate product marketing and go-to-market strategy into brand storytelling.
- Ability to analyze content performance metrics and turn insights into improvements.
- Strong cross-functional collaboration skills and comfort working with multiple teams simultaneously.

## Nice to Have
- Healthcare or B2B SaaS marketing experience.

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