# Developer Marketing Manager

**Company:** [Idme](https://hotfix.jobs/companies/idme)
**Location:** McLean, VA, Mountain View, CA
**Role:** Product Marketing
**Experience:** 10+ years
**Skills:** Developer Marketing, Technical Writing, Api Documentation, JavaScript, TypeScript, Python, Go, Git, OIDC, OAuth, SAML, SCIM, Developer Relations, Content Strategy
**Posted:** 2026-06-16

> Own developer marketing for ID.me's identity platform, managing developers.id.me and docs.id.me. Drive technical content, enablement, and engagement to convert evaluators into integrators.

## Job Description

## Developer Portal & Technical Content
- Own marketing for developers.id.me and the technical documentation experience at docs.id.me — IA, content roadmap, page builds, and ongoing maintenance in partnership with Product and Engineering.
- Write and ship technical content: quickstarts, integration guides, API reference improvements, sample apps, and code snippets for the modular API suite (Face API, Age Verification, White-Label, Green-Label).
- Keep documentation, code samples, and version notes in lockstep with product releases — including new self-service capabilities like workflow policies, app-level reporting, and native API configuration.

## Developer Enablement & How-To Materials
- Build hands-on enablement: tutorials, video walkthroughs, sandbox demos, and reference architectures for common identity workflows (OIDC, OAuth, SAML, SCIM, Enterprise SSO).
- Translate engineering specs and PRDs into clear, developer-friendly content that respects developers' time and intelligence — turning concepts like Applications, Policies, and the workflow engine into plain-language how-tos.
- Partner with Solutions Engineering and Support to identify the integration questions developers actually hit — then ship content that answers them before a ticket gets filed.

## Developer Engagement & Growth
- Drive qualified developer traffic to developers.id.me through community engagement, partnerships, and developer-facing programs.
- Build campaigns and programs targeting technical evaluators — product managers, eCommerce leads, engineering managers, and compliance officers — in partnership with Field Marketing and Demand Gen.
- Track funnel metrics from portal visit → sandbox signup → first API call → policy activation → production integration, and report on what's working.

## Platform Launch & Cross-Functional Partnership
- Co-own technical launches with Product Marketing and PM — release notes, migration guides, deprecations, and the developer-facing pieces of every major launch (Developer Portal, Organizations Platform, modular APIs).
- Carry the platform narrative — modularity, self-service, configurable workflows — through every developer-facing surface.
- Serve as the marketing voice in DevRel and developer experience conversations; bring developer feedback back into Product and Engineering.

## Qualifications
- 10+ years in developer marketing, technical product marketing, or developer relations at a company shipping API or platform products.
- Technical background — CS or engineering degree, prior engineering or DevRel experience, or a clear portfolio of technical content you've shipped (docs, tutorials, sample apps, dev portals).
- Strong technical writing skills. You can read a PRD, talk to an engineer, and ship a quickstart developers actually finish.
- Hands-on familiarity with at least one modern stack (JavaScript/TypeScript, Python, Go, or similar) and comfort working in code samples and Git.
- Experience owning or significantly contributing to a developer portal, docs site, or technical content program.
- Comfort with developer-funnel metrics: portal traffic, sandbox activation, time-to-first-API-call, integration completion.
- Bachelor's degree or equivalent experience.
- Bonus: previous experience working within a developer ecosystem or developer community.
- Bonus: working knowledge of IAM and identity protocols (OIDC, OAuth 2.0, SAML, SCIM, Enterprise SSO with Entra/Okta), or prior experience marketing identity, auth, CIAM, or security platforms.

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