# Associate Marketing Manager, Demand Gen
**Company:** [Viz.ai](https://hotfix.jobs/companies/vizai)
**Location:** Remote
**Salary:** $101K-$145K
**Experience:** 2+ years
**Skills:** Pardot, Marketing Automation, CRM, ABM, Email Marketing, Webinars, Paid Media, Content Syndication, AI Tools, ChatGPT, Data Analysis, Lead Flow, Campaign Tracking, Marketing Analytics
**Posted:** 2026-04-07
> Executes multi-channel demand generation campaigns, builds and optimizes marketing automation workflows, and applies AI tools to improve efficiency. Collaborates with sales and product teams to drive qualified leads, requiring 2-4 years experience with tools like Pardot and CRM.
## Job Description
## Responsibilities
- Build, launch, and continuously improve campaigns within the marketing automation platform, including emails, forms, lists, and repeatable workflows.
- Execute multi-channel demand generation campaigns including email nurtures, webinars, paid media, content syndication, and field marketing programs while documenting and refining the processes behind each.
- Support marketing operations including campaign tracking, lead flow, data hygiene, and CRM alignment.
- Support execution of account-based marketing (ABM) initiatives, including audience segmentation, campaign setup, and coordination with sales across target account lists.
- Design and run structured tests across channels, audiences, and messaging — forming hypotheses, measuring results, and implementing what works.
- Collaborate with product marketing, brand, and sales teams to align campaigns with messaging and commercial priorities.
- Apply AI tools (including Claude, ChatGPT, and others) to accelerate content development, campaign analysis, audience research, and operational tasks.

## Requirements
- 2–4 years of experience supporting or managing demand generation or digital marketing campaigns, preferably in healthcare, health tech, or life sciences.
- Hands-on experience with marketing automation platforms (Pardot preferred), including campaign setup, email execution, list management.
- Comfort with marketing operations fundamentals, including lead routing, campaign tracking, data hygiene, and CRM integration.
- Strong enough with ABM concepts to execute and iterate on audience segmentation and sales-aligned programs.
- Ability to manage multiple campaigns and deadlines in a fast-paced environment with strong attention to detail.
- A data-driven mindset with the ability to interpret campaign performance and support reporting on funnel metrics and KPIs.
- Strong organizational and project management skills across campaigns and systems.
- Experience using AI tools such as ChatGPT or Gemini, or a demonstrated willingness to adopt them to improve efficiency in research, content development, and campaign execution.

## Nice-to-Haves
- Experience in healthcare, health tech, or life sciences.
**Apply:** https://hotfix.jobs/jobs/associate-marketing-manager-demand-gen-at-vizai-ccc2a0d2-43db-4c2a-a4a9-51ab467999b0
**Canonical:** https://hotfix.jobs/jobs/associate-marketing-manager-demand-gen-at-vizai-ccc2a0d2-43db-4c2a-a4a9-51ab467999b0