# Head of Content & Media

**Company:** [Alpaca](https://hotfix.jobs/companies/alpaca)
**Location:** Remote
**Role:** Content Marketing
**Experience:** 10+ years
**Skills:** Content Marketing, Podcast Production, Video Production, Editorial Strategy, Audience Development, Executive Thought Leadership, Marketing Automation, Artificial Intelligence, Content Governance, Performance Analytics, LinkedIn, X
**Posted:** 2026-08-18

> Leads Alpaca’s content and media strategy, including a podcast platform, multimedia programming, executive thought leadership, distribution, and an AI-enabled content operating system. The role requires 10+ years of content marketing experience and 3+ years building teams in B2B technology or fintech.

## Job Description

## Responsibilities
- Own the strategy and buildout of Alpaca as a recognized media brand across financial services, investing, technology, and global markets.
- Manage the content team and build an AI-first content operating system that turns company initiatives and industry conversations into repeatable media opportunities.
- Build and own Alpaca’s podcast platform, including editorial direction, formats, guest strategy, production, distribution, audience development, and performance.
- Develop podcast and video programming featuring executives, customers, partners, industry leaders, and other influential voices.
- Use original media programming to amplify product news, fundraising announcements, partnerships, customer stories, company milestones, and industry insights.
- Create editorial franchises and repeatable content formats spanning podcasts, video series, newsletters, interviews, research, events, and social content.
- Own the content and media lifecycle from planning and production through publishing, distribution, audience growth, measurement, and optimization.
- Partner with Sales, Product, Engineering, Communications, Customer Success, and Executive Leadership to transform company initiatives into compelling content.
- Leverage AI and automation for research, transcription, drafting, video clipping, repurposing, translation, publishing, analytics, and workflow automation.
- Build processes that produce content across blogs, LinkedIn, X, video, podcasts, email newsletters, customer communications, websites, internal communications, presentations, and case studies.
- Own distribution and audience development across owned, earned, executive, partner, and social channels.
- Craft executive thought leadership strategy and establish differentiated messaging for founders and senior leadership.
- Establish content governance, editorial standards, production processes, asset-management systems, and performance-reporting methodologies.
- Define and track success across brand reach, audience growth, engagement, content performance, podcast listenership, media influence, and company growth.
- Build and lead a world-class content and media team over time.

## Requirements
- 10+ years of content marketing experience, including 3+ years leading and building teams in a high-growth B2B technology or fintech environment.
- Outstanding storytelling and editorial judgment across multiple formats and channels.
- Exceptional operating ability and willingness to build the playbook.
- Deep experience with AI-native content creation tools and marketing automation.
- Experience developing executive thought leadership and category-defining narratives.
- Data-driven approach focused on business impact and cost efficiency.
- Comfortable collaborating remotely in an ambiguous, fast-moving environment.
- Clear communication and ability to align stakeholder priorities and incorporate feedback.

## Nice to Have
- Experience in fintech, financial services, developer tools, or other highly technical industries.
- Hands-on experience building podcast-first or multimedia content programs.
- Success standing up and leading a content team from an early stage.
- Familiarity with the developer and investing infrastructure ecosystem.

## Success Measures
- Major company initiatives enter a repeatable content flywheel.
- Content moves from idea to publication in days rather than weeks.
- Source events produce high-quality assets across relevant channels.
- AI and automation continuously improve speed, quality, and efficiency.
- Alpaca becomes a reputable voice in developer infrastructure for investing.

## Compensation & Benefits
- Competitive salary and stock options.
- Health benefits.
- One-time **USD $500** new-hire home-office setup.
- **USD $150 per month** stipend via a Brex Card.

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