# Vice President of Marketing

**Company:** [Range Finance](https://hotfix.jobs/companies/range-finance)
**Location:** New York, NY, McLean, VA
**Role:** Product Marketing
**Experience:** 15+ years
**Skills:** SQL, Python, Meta Ads, Google Ads, HubSpot, Marketo, Iterable, Metabase, Looker, Google Data Studio, HTML, A/B Testing, Attribution Modeling, Marketing Mix Modeling
**Posted:** 2026-06-08

> Lead customer acquisition, retention, and revenue growth strategies through performance marketing, data analytics, and team leadership in a high-growth fintech startup.

## Job Description

## Growth Strategy & Execution
- Develop and execute a comprehensive growth marketing strategy to drive customer acquisition, retention, and revenue growth.
- Optimize multi-channel marketing campaigns, including paid search, paid social, content marketing, referral programs, email marketing, and emerging platforms.
- Work closely with product, sales, and engineering teams to enhance user acquisition and conversion funnels.
- Lead A/B testing, cohort analysis, and customer segmentation strategies to improve campaign performance.

## Performance Marketing & Data Analytics
- Manage and optimize marketing budgets across Meta, Google, programmatic, influencer marketing, and other paid channels.
- Build and maintain data pipelines to collect, clean, and analyze marketing performance data.
- Develop and implement attribution models and marketing mix modeling to evaluate the effectiveness of different channels.
- Leverage SQL and Python for deep analytics, predictive modeling, and customer insights.

## Leadership & Team Management
- Recruit, mentor, and lead a high-performing growth marketing team.
- Foster a data-driven and test-and-learn culture within the marketing organization.
- Work cross-functionally with design, engineering, and sales to ensure seamless campaign execution and growth initiatives.

## Required Skills & Experience
- Minimum 15 years of experience in growth marketing, performance marketing, or a similar role in Finance, preferably in a high-growth startup, SaaS, or fintech environment.
- Proven track record of driving significant customer acquisition and revenue growth through paid and organic channels.
- Deep expertise in paid acquisition, lifecycle marketing, and conversion rate optimization.
- Proficiency in SQL and Python for marketing analytics and data-driven decision-making.
- Strong leadership and team management experience.
- Excellent communication skills to translate technical insights into actionable business strategies.

## Nice-to-Have Skills
- Background in wealth management or high growth fintech companies (scaling beyond series C or D at a minimum).
- Experience with marketing automation tools such as HubSpot, Marketo, or Iterable.
- Familiarity with BI platforms like Metabase, Looker, or Google Data Studio.
- Basic proficiency in HTML for landing page and email template optimizations.
- Experience scaling a startup from early-stage to rapid growth.
- Background working in FAANG/MAMAA companies or other top-tier tech firms in addition to startups.

## Benefits
- Health & Wellness: 100% employer-covered medical insurance for employees (75% for dependents), plus dental and vision coverage
- 401(k): Retirement savings program to support your future
- Paid Time Off: time to reset and recharge + most federal holidays
- Parental Leave: Comprehensive leave policy for growing families
- Meals: Select meals covered throughout the week
- Fitness: Monthly movement stipend
- Equity & Career Growth: Early exercise eligibility and a strong focus on professional development
- Annual Compensation Reviews: Salary and equity refreshes based on performance
- Boomerang Program: After two years at Range, you can take time away to start your own company. We’ll hold your spot for 6 months - and pause your equity vesting, which resumes if you return

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