# Product Marketer

**Company:** [Metabase](https://hotfix.jobs/companies/metabase)
**Location:** Remote
**Role:** Product Marketing
**Skills:** Product Marketing, B2B SaaS, Positioning, Messaging, Product Launches, Sales Enablement, Competitive Research, Content Marketing, SEO, Thought Leadership, Customer Interviews, Win/Loss Analysis, Data Workflows
**Posted:** 2026-06-08

> Own positioning, messaging, and launch strategy for Metabase product areas. Create sales enablement, conduct competitive research, and partner on campaigns to drive pipeline.

## Job Description

## What You'll Do
- Own positioning and messaging for one or more product areas (e.g., embedded analytics, self-serve BI, AI features, enterprise/cloud)
- Drive product launch strategy for new features and releases, coordinating across product, engineering, design, sales, and customer success
- Build and maintain sales enablement materials — battlecards, pitch decks, one-pagers, and objection handling guides
- Conduct ongoing competitive research and maintain a sharp understanding of the BI and analytics landscape
- Partner with content and demand gen on campaigns, SEO narratives, and thought leadership that drives pipeline
- Conduct customer and prospect interviews to surface insights that sharpen positioning and inform roadmap
- Represent the customer voice internally — synthesizing insights from win/loss analysis, interviews, and community feedback to influence product and marketing strategy
- Support category-level storytelling at industry events

## What We're Looking For
- Experience in product marketing in B2B SaaS; analytics, data tooling, or developer tools experience is a strong plus
- Exceptional writer — you can take a dense technical concept and make it land for a non-technical audience without losing accuracy
- Comfortable working with data: you've used tools like Metabase and can speak credibly to data workflows
- Proven track record of launching products or features end-to-end
- Strong cross-functional collaborator who thrives in a fast-moving, async-friendly environment
- Bonus: experience marketing to both technical buyers (data engineers, developers) and business buyers (ops, finance, product)
- Bonus: experience working across multiple GTM motions (product-led, sales-assisted, enterprise) and buyer personas

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