# Sales Enablement | SDR

**Company:** [Ramp](https://hotfix.jobs/companies/ramp)
**Location:** New York, NY
**Role:** Sales Enablement
**Salary:** $86k – $176k/yr
**Experience:** 5+ years
**Skills:** Sales Enablement, Sdr Onboarding, Cold Calling, Sales Methodology, Multi-Product Enablement, Coaching Frameworks, AI Tools, Salesforce, Sales Tech Stack, Performance Analytics
**Posted:** 2026-06-17

> Build and own SDR enablement programs, onboarding, coaching infrastructure, and AI/systems training to drive rep productivity, ramp speed, and conversion for a rapidly scaling SDR team.

## Job Description

## What You'll Do

**Own the SDR Onboarding Program**
- Redesign and run the quarterly onboarding program for each incoming cohort of new SDRs, targeting full productivity by month three
- Build tracks covering sales methodology, professional fundamentals, cold calling philosophy, email craft, and multi-product qualification basics
- Create resources SDRs will use on cold calls: specific discovery questions, objection handles, and qualifying language
- Design the program to run without you — owned by managers, reinforced in weekly 1:1s, and refreshed with each new cohort

**Build the Continuous Enablement Infrastructure**
- Develop segment-transition programs ("SDR 201") for reps moving from SMB to Mid-Market and Enterprise — covering advanced competitive positioning, stakeholder mapping, and enterprise call dynamics
- Build and maintain multi-product readiness tracks for procurement, treasury, and AP personas
- Run 2–4 targeted enablement sessions monthly based on real field data — declining metrics, new product pushes, emerging competitive threats
- Create lasting behavior change, not event-based spikes

**Bring creativity to incentives and performance pushes**
- Design, test, and iterate on SPIFFs that SDRs actually care about, with clear targeting, rules, and measurement
- Partner with SDR leadership to use incentives to drive specific behavior change (e.g., multi-channel adoption, better pre-qualification, new product motions)

**Build Coaching Infrastructure for Managers**
- Translate SDR metrics into coachable behaviors
- Develop the tooling, frameworks, and rep-level data views that let managers diagnose a struggling rep's specific problem
- Build mechanisms to identify and systematically spread what top performers are doing
- Partner with Sales Ops and the data team to build measurement infrastructure for the behaviors that matter but aren't yet tracked

**Own AI and Systems Enablement**
- Build the first structured AI enablement program for the SDR team
- Surface and amplify the AI and tooling innovation already happening in the field
- Run tool proficiency programs that close the gap between access and mastery
- Work cross-functionally with Sales Ops and the growth team to consolidate rep feedback into product and tooling improvements

**Translate Organizational Priorities into Field Tactics**
- Serve as the bridge between leadership priorities, product launches, and what SDRs actually hear and say on cold calls
- Turn a FinOps multi-product directive into 30 specific discovery questions SDRs can use in the next 30 days
- Own the SDR segment at the All Hands: present the enablement roadmap, celebrate top performer behaviors
- Partner with SDR leadership on the strategic program roadmap

## What We're Looking For
- SDR craft credibility is non-negotiable — you've done the job, run cold calls, built your own sequences, managed a book of leads, and know what it feels like to get an Amex or Concur objection in the first 20 seconds
- You build programs that outlast the launch — programs that are still running without you, embedded in manager workflows, sustained by data feedback loops
- You diagnose behavior, not just metrics — when a cohort's conversion rate drops, your first question is "what specific behavior is missing?"
- You're a builder, not just a user — you've built automated workflows, AI-assisted tools, or custom systems for SDR or sales use
- You translate organizational priorities into field-ready tactics — sat in a leadership meeting about a strategic shift and walked out with a set of specific discovery questions for the field

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