# Marketing Operations Analyst

**Company:** [Closinglock](https://hotfix.jobs/companies/closinglock)
**Location:** Austin, TX
**Role:** Revenue Operations
**Experience:** 2+ years
**Skills:** HubSpot, Marketo, Pardot, Salesforce, CRM, Marketing Automation, Lead Scoring, Data Management, Dashboarding, Reporting
**Posted:** 2026-07-02

> Marketing Operations Analyst responsible for managing the marketing technology stack, optimizing lead flows and data quality, building reports/dashboards, and partnering with Sales to improve pipeline contribution and marketing ROI. Requires 2-5 years in marketing or revenue operations with experience in marketing automation platforms and CRM.

## Job Description

**What You'll Do**
- Manage and optimize our marketing technology stack, including our marketing automation platform, CRM integrations, and supporting tools.
- Maintain accurate, reliable data across marketing and sales systems through database management, enrichment, and data governance best practices.
- Build, automate, and optimize lead scoring, routing, nurturing, and campaign workflows to improve marketing performance.
- Support the execution of email campaigns, landing pages, digital advertising, and other marketing initiatives from a technical perspective.
- Develop dashboards and reports that measure campaign performance, pipeline contribution, conversion rates, and marketing ROI.
- Partner closely with Sales to ensure marketing-qualified leads flow seamlessly through the funnel and identify opportunities for process improvements.
- Evaluate new marketing technologies, manage vendor relationships, and create documentation and training that enables the broader marketing team to work efficiently.

**What We're Looking For**
- 2–5 years of experience in Marketing Operations, Revenue Operations, or a similar analytical role.
- Experience administering a marketing automation platform such as HubSpot, Marketo, or Pardot, along with a CRM platform (Salesforce preferred).
- Strong understanding of data management, lead lifecycle processes, and marketing operations best practices.
- Experience building reports and dashboards that translate data into actionable business insights.
- Highly organized, detail-oriented, and process-driven with excellent analytical and problem-solving skills.
- Strong communication skills and the ability to collaborate effectively across Marketing, Sales, and Leadership.

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