# AI Transformation Owner, CRO

**Company:** [GitLab](https://hotfix.jobs/companies/gitlab)
**Location:** Remote
**Role:** Sales Enablement
**Salary:** $139k – $235k/yr
**Experience:** 5+ years
**Skills:** AI Tools, ai solutions, Sales Enablement, gtm operations, Project Management, Cross-Functional Collaboration, technical requirements translation, Change Management, ai governance, prospecting tools, call intelligence, forecasting copilots, rfp generation
**Posted:** 2026-07-22

> Drive GitLab's field AI agenda by owning enablement roadmaps, identifying high-impact AI use cases, building field champions, designing ops transformation plans, and establishing governance. Requires GTM/enablement experience, hands-on AI piloting expertise, cross-functional fluency with product/engineering, and strong autonomous execution.

## Job Description

## What You’ll Do

**AI Enablement Roadmap:** Own and continuously evolve the roadmap for AI-driven enablement initiatives, prioritizing based on field impact, feasibility, and alignment with broader Enterprise AI team and strategy.

**AI Field Use Cases:** Identify, scope, and execute on high-value AI use cases for the field (e.g., deal support, prospecting, content generation, guided selling, skills, change management), working with stakeholders to define success criteria and measure impact.

**AI Field Champions:** Build relationships with champions in the field organization to activate power-usage and drive peer-led adoption; track this adoption (e.g., usage, proficiency, behavior change) with our AI Ops Specialist and Enablement Analyst.

**Ops Transformation Plan:** Design and drive the operational plan that turns AI pilots into scaled, repeatable processes, coordinating across enablement, ops, and technical teams to remove execution bottlenecks.

**AI Governance:** Influence and lead governance standards for AI tool adoption in the field, including data usage, risk review, tool vetting, and alignment with company-wide AI policy.

## What You’ll Bring

- Several years of experience in enablement, sales operations, or a related GTM function, with a track record of owning initiatives end-to-end.
- Direct experience evaluating, piloting, or deploying AI tools or solutions in a business context, with a solid technical understanding of how they work and where they add value. Act as the field's primary advocate for AI tools (e.g., AI-assisted prospecting, call intelligence, forecasting copilots, RFP/proposal generation).
- Proven ability to work closely with product and engineering teams, translating field needs into technical requirements and vice versa.
- Comfortable operating with significant autonomy — able to define scope, structure ambiguous problems, and drive work forward without needing detailed direction.
- Strong project management instincts; able to manage multiple workstreams (roadmap, use cases, ops transformation, governance) in parallel without dropping details.
- A builder's orientation toward new technology — curious about what's possible, willing to experiment, and able to separate genuine opportunity from hype.
- Familiarity with field or sales enablement motions (onboarding, tool adoption, content, coaching) and how AI can realistically augment them.
- Ability to work in an all-remote, asynchronous environment, leaning heavily on transparency and collaboration as defined in the GitLab Handbook.

## Compensation & Benefits

- Base salary range: $139,200–$235,200 USD (United States only; does not include bonuses, equity, or benefits).
- Sales roles are also eligible for incentive pay targeted at up to 100% of the offered base salary.
- Flexible Paid Time Off
- Equity Compensation & Employee Stock Purchase Plan
- Growth and Development Fund
- Parental Leave
- Home office support
- Team Member Resource Groups

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