# Head of Sales Enablement

**Company:** [Coram AI](https://hotfix.jobs/companies/coram-ai)
**Location:** Sunnyvale, CA
**Role:** Sales Enablement
**Salary:** $200k – $295k/yr
**Experience:** 5+ years
**Skills:** Sales Enablement, Gtm Enablement, Revenue Enablement, Onboarding Programs, Sales Training, Sales Playbooks, Content Creation, Certification Programs, Kpi Measurement, B2B SaaS
**Posted:** 2026-05-15

> Lead and scale the global sales enablement function at a VC-backed AI startup, owning strategy, onboarding, training, content, and GTM readiness to accelerate sales productivity and revenue outcomes.

## Job Description

## Key Responsibilities

### Strategic Enablement Leadership
- Develop and own a comprehensive sales enablement strategy aligned with growth goals, sales segmentation, and go-to-market motions (Enterprise, Commercial, Channel, and Public Sector).
- Partner with Sales Leadership to identify skill gaps, pipeline friction, and execution bottlenecks, translating them into high-impact enablement initiatives.
- Scale enablement programs globally, supporting multiple regions, languages, and specialized roles including Account Executives, SDRs, Sales Engineers, Channel Managers, and Sales Leaders.
- Serve as a trusted advisor to sales leadership on execution excellence, messaging consistency, and deal strategy.

### Onboarding, Training & Development
- Design and continuously refine best-in-class onboarding programs that reduce ramp time and accelerate time-to-first deal.
- Own ongoing skill development across discovery, value-based selling, competitive positioning, AI/vision-based use cases, and multi-stakeholder deal management.
- Build structured certification programs covering product knowledge, sales methodology, vertical use cases, and leadership development.
- Enable sales managers with coaching frameworks, inspection cadences, and enablement-driven support.

### Content & Sales Playbooks
- Own the creation and evolution of sales content including pitch decks, demo flows, battlecards, talk tracks, objection handling, case studies, and vertical-specific playbooks.
- Ensure enablement content aligns tightly to buyer journey, ICPs, and differentiated AI value proposition.
- Maintain a centralized, easily accessible enablement content system with clear ownership and regular refresh cycles.

### Product Launch & GTM Readiness
- Lead sales readiness for new product releases, features, and packaging changes ensuring sellers are confident and effective at launch.
- Partner closely with Product and Marketing to translate technical capabilities into compelling customer-facing narratives and sales motions.
- Drive consistent messaging across direct sales and channel partners.

### Performance Measurement & Optimization
- Define and track enablement KPIs such as onboarding ramp time, quota attainment, win rates, content adoption, and training effectiveness.
- Use data and insights to continuously optimize enablement programs and demonstrate clear ROI to executive leadership.
- Deliver regular reporting and recommendations to Sales and Executive Leadership.

### Sales Events & GTM Alignment
- Own enablement strategy and execution for Sales Kickoffs (SKO), QBRs, regional trainings, and leadership offsites.
- Act as a connective layer across Sales, Sales Ops, Marketing, Product, and Customer Success to ensure GTM alignment and execution consistency.

### Team Leadership
- Build, mentor, and scale a high-performing sales enablement team capable of supporting rapid growth.
- Establish clear roles, career paths, and success metrics for enablement team members.

## Requirements

### Must-Have Experience
- 5+ years of experience in Sales Enablement, GTM Enablement or Revenue Enablement in high-growth B2B SaaS or enterprise technology companies.
- Proven experience building enablement from the ground up in a startup or scale-up environment, including onboarding, training, certification, content, and tooling.
- Experience building role-based enablement for Account Executives, SDRs, Sales Engineers, Channel Partners, and Sales Leaders.
- Experience enabling verticalized GTM motions, such as public sector, education, enterprise, or regulated industries.
- Highly analytical mindset with the ability to measure enablement impact and tie initiatives directly to revenue outcomes.
- Comfortable operating in ambiguity and moving fast in a VC-backed startup environment, balancing speed, quality, and scale.

### Nice-to-Have
- Experience supporting global sales teams across multiple regions and time zones.
- Prior exposure to channel or partner enablement programs.
- Background in physical security, surveillance, or adjacent industries.

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