# Senior Product Marketing Manager

**Company:** [Customer.io](https://hotfix.jobs/companies/customerio)
**Location:** Remote
**Role:** Product Marketing
**Salary:** $135k – $176k/yr
**Experience:** 5+ years
**Skills:** Product Marketing, B2B SaaS, Go-to-Market Strategy, Positioning, Messaging, Competitive Intelligence, Storytelling, Cross-Functional Collaboration, AI Tools
**Posted:** 2026-05-28

> Senior PMM to own GTM strategy, positioning, and launches for B2B SaaS product areas. Requires 5+ years PMM experience, embedded product collaboration, and driving adoption metrics.

## Job Description

## What you'll do
- Own go-to-market strategy for your product areas — positioning, messaging, launch execution, and measurement
- Partner embedded with EPD squads to shape feature narratives and ensure launches land with real market impact
- Drive product adoption and activation — connect PMM work directly to the metrics that matter to the business
- Own competitive intelligence for your domain — synthesize insights and arm the team with sharp, actionable positioning
- Collaborate with demand gen, growth, and sales enablement to connect the product story to pipeline and revenue
- Build deep customer and product expertise, becoming the go-to subject matter expert on your areas of ownership

## What we're looking for
- 5+ years of product marketing experience in B2B SaaS
- Experience in marketing technology, messaging, or an adjacent domain — or a proven track record of quickly developing deep domain expertise in a new space
- Strong storytelling skills across written, verbal, and visual formats — you make complex products feel clear and compelling
- Cross-functional collaboration experience — you've worked embedded with product teams, not just handed off deliverables
- A track record of tying PMM work to business outcomes: adoption, activation, retention
- Experience at early-to-mid stage high-growth companies; you're comfortable with ambiguity and moving fast
- A habit of working with AI tools as part of your everyday workflow

## Compensation & Benefits
- Starting salary for this role is $135k–$176k USD (or equivalent in local currency) depending on experience and subject to market rate adjustment.
- 100% coverage of medical, dental, vision, mental health, and supplemental insurance premiums for you and your family
- 16 weeks paid parental leave
- Unlimited PTO
- Stipends for remote work and wellness
- Professional development budget

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**Apply:** https://hotfix.jobs/jobs/9398d5e7-b6a6-4c13-aad9-1e8436cee2dd
**Canonical:** https://hotfix.jobs/jobs/9398d5e7-b6a6-4c13-aad9-1e8436cee2dd