# Product Marketing Manager, Enterprise

**Company:** [Scrunch](https://hotfix.jobs/companies/scrunch)
**Location:** New York, NY
**Role:** Product Marketing
**Salary:** $120k – $150k/yr
**Experience:** 5+ years
**Skills:** Sales Enablement, Product Positioning, Competitive Intelligence, Pitch Decks, Battlecards, Sales Training, B2B SaaS, Enterprise Software, Market Analysis, Messaging
**Posted:** 2026-02-11

> Owns enterprise product marketing and sales enablement by creating materials like pitch decks and battlecards, delivering sales training, gathering customer insights, and managing competitive intelligence for B2B SaaS deals. Requires 5-7 years experience in product marketing.

## Job Description

## What You'll Do
- Create and maintain sales enablement materials: pitch decks, competitive battlecards, one-pagers, demo guides, and objection handlers.
- Deliver regular training sessions to sales team on product positioning, competitive differentiation, and demos.
- Consume customer facing calls to gather both qualitative and quantitative insights that inform our positioning.
- Own competitive intelligence: track competitors, maintain battlecards, and provide market insights.
- Define and refine enterprise positioning, messaging, and use case narratives.
- Partner with content, design, and product team to own website positioning, product launches, and customer-facing content.

## Requirements
- 5-7 years of product marketing experience in B2B SaaS or enterprise software
- Ability to translate patterns into AI tasks to stay ahead in an ever-changing environment
- Proven track record creating sales enablement materials that sales teams actually find useful
- Experience training and presenting to sales teams
- Strong understanding of enterprise buyer personas and complex buying processes
- Experience with competitive intelligence and market analysis
- Self-starter who can build processes from scratch and work autonomously
- Comfortable in fast-paced, high-growth environments

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