# Senior Data Analyst, Marketing

**Company:** [Fora](https://hotfix.jobs/companies/fora)
**Location:** New York, NY
**Role:** Data Analytics
**Salary:** $120k – $160k/yr
**Experience:** 5+ years
**Skills:** SQL, Python, BigQuery, dbt, Airbyte, Hex, Omni, Data Modeling, AI Tools
**Posted:** 2026-05-20

> Senior Data Analyst embedded with Growth, Sales, and Acquisition teams to improve marketing measurement, run experiments, build data models, and drive GTM decisions using SQL, BigQuery, and dbt.

## Job Description

## What you'll work on
- Improve our marketing measurement and optimization programs (e.g. incrementality tests, a/b tests, attribution and potentially media mix modeling).
- Lead complex, high-visibility deep dives & analyses that drive business decisions and process or product improvements, particularly around our go-to-market motion.
- Be a strategic thought partner to cross-functional stakeholders by identifying opportunities, shaping hypotheses, and delivering actionable insights.
- Design and maintain scalable data models, AI-powered analytic tools, and analytics infrastructure (using BigQuery, dbt, and Omni) to empower self-serve analytics.
- Drive clarity in measurement and metrics definitions, helping teams understand what is happening in the business and what they can do to improve it.
- Promote a culture of data excellence through mentorship, documentation, and training.
- Contribute to team strategy, project prioritization, and the continuous evolution of analytics best practices.

## What we're looking for
- 5+ years of experience in a data analytics role, preferably in a fast-paced, collaborative environment.
- Demonstrated experience in marketing analytics.
- Proficiency in SQL is essential. Knowledge of Python, a plus.
- Hands-on experience with modern data analytics stack (e.g. Airbyte, BigQuery, dbt, Hex, Omni, or equivalents), data modeling best practices.
- Experience with AI tools (e.g Claude Code, Codex)
- Strong communication and storytelling skills.
- Deeply curious with a drive to learn.
- Pragmatic. Looking for real world business impact, not a science project.
- A collaborative and empathetic mindset with experience supporting and leveling up your peers.

## Compensation
Compensation range for this role can vary depending on experience, and for this role an indicative range is $120k-$160k + equity. Final compensation will depend on the level at which the candidate is hired, as we’re considering multiple levels for this role.

Other benefits include:
- Unlimited vacation
- Health Insurance (including an option completely covered by Fora HQ)
- Dental & Vision Insurance
- Wellhub Memberships
- 401k plan with company match
- Commuter Benefits
- Supplemental Life Insurance
- Stock Options

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