# Community Manager, Social Media

**Company:** [Lyft](https://hotfix.jobs/companies/lyft)
**Location:** New York, NY
**Role:** Community
**Salary:** $108k – $135k/yr
**Experience:** 4+ years
**Skills:** instagram, TikTok, threads, reddit, LinkedIn, sprinklr, brandwatch, dash social, later, social listening, user-generated content, social media reporting
**Posted:** 2026-08-11

> Manages Lyft’s social voice, daily publishing, community engagement, creator interactions, and social listening across major platforms. The role requires 4+ years of experience, exceptional short-form writing, strong editorial judgment, and the ability to translate social signals into business recommendations.

## Job Description

## Responsibilities

### Own Lyft’s social voice and daily reaction engine
- Maintain a consistent Lyft voice across comments, replies, DMs, and reposts on Instagram, TikTok, Threads, Reddit, and LinkedIn.
- Drive and manage the Threads channel, including replies and owned responses.
- Lead surprise-and-delight initiatives on social and drive earned impact with creators.
- Monitor successful comments and conversations and communicate their impact.
- Manage day-to-day content publishing across Lyft’s consumer social accounts, including scheduling, copy, final QA, and in-platform posting.

### Participate proactively in culture
- Spend time on social platforms listening for relevant conversations.
- Repost and engage with user-generated content, partnering with Support to quickly escalate rider and driver issues with the right context.
- Bring proactive opportunities to the team with a point of view on the moment, Lyft’s role, and the appropriate response.

### Report on social performance and insights
- Socialize wins, learnings, and cultural insights across the organization through recaps, readouts, and highlight reels.
- Turn engagement into a narrative covering what happened, what was learned, and next steps.
- Feed community signals back into Product, Brand, and Comms to inform decisions.
- Own recurring and ad hoc social reporting on channel performance, engagement, sentiment, community health, and trend forecasting.

## Requirements

- 4+ years of experience in social media, community management, or a closely related role at an agency or consumer brand.
- Strong, concise writing skills, with the ability to shift between short-form social replies and stakeholder summaries.
- Proactive, fast-paced approach and the ability to identify conversations and opportunities independently.
- Deep fluency with social listening and user-generated content tools such as Sprinklr, Brandwatch, Dash Social, Later, or similar platforms.
- Strong awareness of internet culture and social platforms.
- Sound editorial judgment, including knowing when to engage, hold back, or escalate sensitive issues.
- Comfort interpreting performance and sentiment data and turning insights into recommendations.
- High emotional intelligence and patience when interacting with frustrated riders or drivers.

## Ways of Working

- Move quickly while maintaining authentic brand engagement.
- Build scalable systems and frameworks that make community engagement repeatable.
- Clearly explain the impact of social work to internal stakeholders.
- Share ideas generously and proactively.

## Benefits

- Medical, dental, and vision insurance options, with additional programs available when enrolled.
- Mental health benefits.
- Family-building benefits.
- Child care and pet benefits.
- 401(k) plan with company match.
- 12 observed holidays.
- Discretionary paid time off for salaried team members; 15 paid days off for hourly team members.
- 18 weeks of paid parental leave for biological, adoptive, and foster parents.
- Subsidized commuter benefits.
- Monthly Lyft credits and complimentary Lyft Pink membership.

## Compensation

- Expected base pay range in the New York City area: **$108,000–$135,000** per year, excluding potential equity, bonus, and benefits.

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