# Senior Product Manager, In-App Purchases

**Company:** [Duolingo](https://hotfix.jobs/companies/duolingo)
**Location:** New York, NY
**Role:** Product Management
**Salary:** $178k – $240k/yr
**Skills:** In-App Purchases, Mobile Games, Gaming Monetization, Product Management, A/B Testing, Data Analysis, Statistical Analysis, Product Design, Behavioral Economics, Virtual Economies
**Posted:** 2026-02-02

> Leads strategy and execution for Duolingo's in-app purchases and virtual gaming economy features. Drives roadmap, experiments with monetization levers, and analyzes results to grow bookings while prioritizing learner value. Requires proven mobile game monetization experience.

## Job Description

## You will...
- Drive the strategy and execution for features that keep learners engaged on Duolingo, focusing on the virtual gaming economy.
- Develop and drive our in-app purchase business and consumer facing product features through their entire creative cycle: ideation, specification, development, release, analysis, and iteration
- Lead and iterate the roadmap for our IAP items all the way from discovery and purchase to adoption post purchase.
- Experiment with different IAP levers (e.g. pricing, selection, visibility) to unlock bookings growth without compromising our educational mission
- Establish the product vision and strategy for the IAPs business, and build alignment across product teams, cross-functional partners, and the executive team
- Perform qualitative and quantitative research to explore and validate feature ideas
- Partner with product designers to ensure a fun and delightful user experience in our product
- Work with engineers and designers to help guide feature development
- Perform experiment analysis on features and find opportunities for optimization
- Execute with urgency and excellence

## You have...
- Proven track record in building monetization products for mobile games, with strong product management expertise
- Strong understanding of gaming monetization models
- A desire to make the world a better place through technology and education
- Experience generating impressive results as a product manager
- Ability to utilize user insights, data, and statistical analyses to inform decisions
- Top-tier design sense -- every pixel matters at Duolingo
- Demonstrated ability to problem-solve, be curious, and innovative

## Exceptional candidates will have...
- Advanced degree in Business, Computer Science, Design, Psychology, or equivalent
- Experience in growing a mobile IAP business
- Experience in optimizing gaming economies including in-app currencies

**Salary Range: $177,700 — $240,400 USD**

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