# Senior Product Designer, New Channels

**Company:** [Headway](https://hotfix.jobs/companies/headway)
**Location:** New York, NY, San Francisco, CA, Seattle, WA
**Role:** Product Design
**Salary:** $180k – $225k/yr
**Experience:** 5+ years
**Skills:** Figma, Prototyping, User Research, A/B Testing, Experimentation, B2B2C Design, Product Strategy, Claude, Cursor, Magicpatterns
**Posted:** 2026-06-05

> Senior Product Designer owning patient experience across Health Systems, EAP, and Payer partnership channels. Designs referral-to-booking flows, runs multi-sprint experiments, and works in an AI-native design environment using Claude, Cursor, and MagicPatterns.

## Job Description

## What You'll Own

**Health Systems.** Design and scale the referral-to-booking experience for patients arriving through health system partners. This includes our Booking Assistant (BA) tool, referrer-facing dashboards, and new intake flows as we expand to more health systems.

**EAP.** Design experiences for patients accessing care through employer EAP benefits. This includes onboarding flows for new payer EAP programs, a major experience redesign to help patients take advantage of free EAP sessions, and early-stage product exploration.

**Payer Partnerships.** Create co-branded patient journeys and landing pages, improve provider directory discoverability, and optimize conversion for patients arriving through payer channels.

**Experimentation.** Run sustained, multi-sprint experiments to close the conversion gap between partnership-sourced and organic patients.

## You'd be a great fit if...

- You've designed consumer experiences within B2B2C or platform constraints. You know how to make a third-party handoff feel native and trustworthy.
- You bring product strategy instinct, not just design craft. You proactively shape what to build based on customer insights, not just execute what PM hands you.
- You're fluent in experimentation. You've run multi-sprint experiment arcs with real conversion and retention metrics, and you treat negative results as learning.
- You thrive in ambiguity. "Figure out what to build" energizes you more than "make this look better."
- You communicate design decisions to non-design stakeholders (BD, Ops, partner teams) with ease, and you've used prototypes as persuasion tools.
- You're excited to work in an AI-native design environment. Our team prototypes in MagicPatterns, Cursor, and Claude Code, with working demos as the primary artifact.

## Compensation and Benefits

The expected base pay range for this position is $180,000 - $225,000.

Benefits offered include:

- Equity compensation
- Medical, Dental, and Vision coverage
- HSA / FSA
- 401K
- Work-from-Home Stipend
- Therapy Reimbursement
- 16-week parental leave for eligible employees
- Carrot Fertility annual reimbursement and membership
- 13 paid holidays each year as well as a Holiday Break during the week between December 25th and December 31st
- Flexible PTO
- Employee Assistance Program (EAP)
- Training and professional development

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