# Director, Marketing Operations

**Company:** [Navan](https://hotfix.jobs/companies/navan)
**Location:** New York, NY
**Role:** Revenue Operations
**Salary:** $143k – $318k/yr
**Experience:** 12+ years
**Skills:** Salesforce, Marketo, 6Sense, Demandbase, ETL, Reverse Etl, Lead Scoring, Multi-Touch Attribution, Zapier, Clay, Ai For Marketing
**Posted:** 2026-07-02

> Lead and manage a marketing operations team as the strategic bridge between Demand Generation and Sales for State and Local Government business. Architect MarTech stack, data pipelines, lead scoring, routing, attribution, and AI-driven workflows to optimize funnel and accelerate revenue.

## Job Description

## Responsibilities
- Build, mentor, and manage a high-performing marketing operations team.
- Drive cross-functional alignment between Marketing and Revenue Operations on data, processes, and revenue goals.
- Serve as strategic advisor to Demand Gen team on campaign execution, funnel optimization, and sales motion alignment.
- Oversee data lifecycle across marketing stack, championing ETL and Reverse ETL processes for single-source-of-truth reporting.
- Evaluate and architect marketing technology stack, scope new tools, manage vendor relationships, and implement efficiency solutions.
- Build operational infrastructure for sales motions, including dynamic lead scoring models, complex routing logic, and SLA tracking.
- Design and maintain advanced full-funnel dashboards to translate data into actionable insights.
- Identify bottlenecks in marketing-to-sales handoff and build scalable automated processes.

## Requirements
- 12+ years progressive experience in B2B Marketing Operations, Revenue Operations, or Demand Generation Ops (SaaS preferred).
- 5+ years directly managing, coaching, and scaling operations teams in high-growth environment.
- Proven track record driving cross-functional execution, partnering with Revenue Operations for unified GTM motions.
- Deep hands-on experience with ETL and Reverse ETL pipelines.
- Ability to translate business requirements into technical solutions and vice versa.
- Deep architectural expertise with modern MarTech stack:
  - Advanced Salesforce (SFDC) mastery: CRM architecture, custom objects, flow automation, marketing-to-sales handoffs.
  - Expert Marketo proficiency: instance management, lifecycle modeling, complex trigger logic, API integrations.
  - Proven ABM operations with platforms like 6sense or Demandbase.
  - Advanced lead scoring: building, testing, iterating on behavioral and demographic models.
  - Strong multi-touch attribution strategy for campaign ROI and pipeline influence.
  - Experience evaluating and implementing AI-driven marketing ops solutions (predictive analytics, generative AI, AI-assisted routing).
  - Expert automation and workflows with tools like Zapier and Clay.

## Nice-to-Haves
- Strong analytics background.
- Forward-thinking approach to AI tools and innovation in marketing operations.

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