# GTM Engineer, Marketing & SDR

**Company:** [Fireworks AI](https://hotfix.jobs/companies/fireworks-ai)
**Location:** San Mateo, CA
**Role:** GTM Engineering
**Salary:** $140k – $165k/yr
**Experience:** 3+ years
**Skills:** HubSpot, Salesforce, lemlist, Clay, harmonic, Zapier, GitHub, APIs, Webhooks, Scripting, SQL, Marketing Automation
**Posted:** 2026-08-07

> Build and operate the marketing and SDR systems that drive pipeline, integrating HubSpot, Salesforce, campaign tools, and automation workflows. The role requires hands-on marketing systems ownership, SDR workflow experience, and fluency with APIs, scripting, and funnel data.

## Job Description

## Responsibilities

### Marketing Systems & Automation
- Design and maintain the marketing technology stack, ensuring HubSpot and adjacent tools operate cohesively with Salesforce.
- Build and maintain integrations across HubSpot, Lemlist, Clay, Harmonic, and Zapier.
- Design lifecycle, nurture, and messaging automations to eliminate manual work and improve funnel conversion.
- Ensure enrichment data, engagement signals, and activity history flow cleanly between marketing and sales systems.

### SDR & Campaign Operations
- Partner with SDRs and marketing leadership to support outbound and campaign workflows.
- Design and maintain MQL → SDR → AE routing and handoff logic.
- Build and operate campaign infrastructure for webinars, events, and ABM programs end to end.
- Support onboarding and training for SDRs on their daily tools and automations.

### Data Integrity & Marketing Insights
- Help maintain HubSpot as a clean, reliable system of record, aligned with Salesforce as the downstream source of truth.
- Support marketing data models, automation, and field governance for consistent data capture.
- Build and maintain reporting on funnel performance, campaign impact, and MQL quality in partnership with the RevOps GTM Engineering team.

## Requirements

- 3–5 years of experience in Marketing Operations, Engineering, or GTM Operations with ownership of automation.
- Strong, hands-on HubSpot experience at an admin or architect level.
- Experience managing a GitHub repository.
- Working fluency in Salesforce, including lead, contact, campaign, and MQL routing concepts.
- Experience designing SDR operational workflows such as sequencing, routing, and handoff logic.
- Comfort with scripting, webhooks, or APIs for connecting systems and building automation.
- Strong systems mindset and understanding of data, integrations, and workflows.
- Curiosity about new marketing and GTM tools, including AI-driven workflows.

## Nice-to-Haves

- SQL literacy for campaign and funnel reporting.
- Experience with messaging or personalization tools.

## Benefits

- Solve challenging problems at the forefront of AI infrastructure.
- Work with emerging technology that affects how businesses and developers use AI.
- Take ownership in a fast-growing environment where work has direct impact.
- Collaborate with engineers and AI researchers.

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**Apply:** https://hotfix.jobs/jobs/69498be9-e943-47a9-bee5-146996cf26d0
**Canonical:** https://hotfix.jobs/jobs/69498be9-e943-47a9-bee5-146996cf26d0