# Director, Marketing Operations, Technology, and Analytics

**Company:** [ezCater](https://hotfix.jobs/companies/ezcater)
**Location:** Remote
**Role:** Revenue Operations
**Salary:** $196k – $268k/yr
**Experience:** 10+ years
**Skills:** Salesforce, HubSpot, Iterable, WordPress, Actioniq, Google Analytics, Marketing Automation, Customer Data Platforms, APIs, Data Warehouses, Attribution, Incrementality Testing, Forecasting, Paid Media, SEO
**Posted:** 2026-08-18

> Leads the marketing operations, technology, and analytics organization, owning martech architecture, governance, measurement, and investment insights across B2B and B2C growth motions. Requires 10+ years of experience and demonstrated leadership of multidisciplinary teams.

## Job Description

## Responsibilities
- Lead a multidisciplinary team across marketing operations, marketing technology, and marketing analytics.
- Balance near-term execution with longer-term capability building and clearly communicate trade-offs as priorities change.
- Define and evolve the operating model, governance, and cross-functional processes that enable scalable campaign and lifecycle execution.
- Own the martech strategy and roadmap, including architecture, day-to-day governance, marketing automation, CRM and audience data, customer data platforms, web content systems, advertising operations, analytics, and workflow tools.
- Ensure marketing systems and data flows work across Salesforce, HubSpot, Iterable, WordPress, ActionIQ, Google Marketing Platform, Google Analytics, BI tools, and related technologies.
- Partner with Marketing, Sales, Product, and Engineering teams to evolve the martech stack and deliver AI-driven processes that improve marketing workflows.
- Evolve marketing-owned web architecture to improve usability, testing, and analytics.
- Lead marketing analytics and measurement strategy, including attribution, incrementality testing, forecasting, executive reporting, and advanced analysis.
- Translate marketing performance into channel- and segment-level investment decisions, forecasts, and scenarios.
- Set standards for analytical quality and storytelling, emphasizing proactive decision support.

## Requirements
- 10+ years of experience in Marketing Operations, Technology, and Analytics.
- Experience leading through managers and developing multidisciplinary teams of operators, technologists, analysts, and data professionals.
- Strong judgment balancing strategic leadership with functional depth across marketing operations, technology, and analytics.
- Ability to create clarity, prioritization, and structure in fast-paced, ambiguous environments.
- Strong understanding of marketing data and technology architecture, including CRM, marketing automation, CDPs or audience data, data warehouses, APIs, integrations, web analytics, advertising platforms, and BI tools.
- Deep experience translating full-funnel marketing data into insights across acquisition, paid media, SEO/GEO, attribution, and retention; B2C and B2B experience preferred.
- Experience implementing and improving marketing processes and technology across web, email, SMS, push, mobile, paid media, direct mail, and sales or account-based motions.
- Experience with marketing web content management and landing pages, including personalization, testing, and optimization; enterprise Google Analytics experience preferred.
- Experience building or implementing AI enablement programs, including use-case prioritization, guardrails, tool and risk evaluation, and responsible adoption.
- Excellent communication, executive presence, and interpersonal skills.
- Customer- and partner-first mindset with a focus on outcomes, testing, learning, and scaling what works.
- Ability to travel up to 5 days per quarter for team gatherings and other events.

## Compensation and Benefits
- National total target cash compensation, including base salary and bonus target: **$195,864–$268,420 annually**.
- Stock options, 12 paid holidays, flexible PTO, 401(k) with company match, health, dental, FSA, long-term disability insurance, and mental health and family planning resources.
- Remote-hybrid work from the Boston office, home, or a combination of both.

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