# Enterprise 3P Field Events Lead

**Company:** [OpenAI](https://hotfix.jobs/companies/openai)
**Location:** San Francisco, CA
**Role:** Sales Enablement
**Salary:** $227k – $252k/yr
**Experience:** 7+ years
**Skills:** Event Marketing, Field Events, Sponsorship Strategy, Budget Management, Vendor Management, Pipeline Tracking, Cross-Functional Collaboration, Playbook Development, Executive Engagement, Measurement & Analytics
**Posted:** 2026-05-23

> Lead OpenAI's third-party field events portfolio for enterprise, owning sponsorships, conferences, and activations. Align events to sales goals, manage vendors/budgets, and measure pipeline impact.

## Job Description

## Responsibilities
- Own the third-party field events portfolio, including partner summits, industry events, sponsored conferences, and high-priority external field activations.
- Build annual and quarterly planning processes that align events to Sales priorities, industry strategies, partner goals, account targets, and pipeline needs.
- Define event goals, target audiences, account lists, seller ownership, executive engagement, and post-event follow-through.
- Manage sponsorship strategy, event packages, vendor relationships, agencies, budgets, timelines, staffing models, and on-site execution.
- Build scalable playbooks for different event tiers, from major tentpoles to smaller industry moments.
- Partner with Product Marketing, Content, Comms, Design, and Production to ensure message, experience, demos, sessions, and executive presence are cohesive.
- Partner with Marketing Operations to track event performance, pipeline impact, account engagement, meetings, opportunity progression, and post-event conversion.
- Build and manage the resourcing model needed to execute third-party events consistently and efficiently.

## Requirements
- 7+ years of experience in field events, strategic events, event marketing, partner events, enterprise marketing, or adjacent B2B GTM roles.
- Deep experience managing third-party events at scale, including major conferences, sponsorships, partner summits, industry events, and multi-stakeholder field activations.
- Experience owning large event portfolios with complex budgets, vendors, agencies, executive stakeholders, and cross-functional dependencies.
- Experience partnering with Sales, Partnerships, Product Marketing, Comms, Design, Solutions, and Marketing Operations.
- Strong understanding of how events support pipeline, account progression, partner strategy, executive engagement, and brand presence.
- Experience building event playbooks, operating cadences, intake systems, measurement models, and resourcing plans.
- Evidence of building or scaling a team, agency model, or operating system around events.

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