# Performance Marketing Manager

**Company:** [Fetch](https://hotfix.jobs/companies/fetch)
**Location:** Remote
**Role:** Performance Marketing
**Salary:** $111k – $131k/yr
**Experience:** 5+ years
**Skills:** Apple Search Ads, Google Ads, Google App Campaigns, Youtube Ads, Performance Max, A/B Testing, Marketing Analytics, Excel, Google Sheets, Business Intelligence, Appsflyer, Adjust, Branch, SQL, Artificial Intelligence
**Posted:** 2026-08-24

> Leads search-focused performance marketing and mobile user acquisition across Apple and Google ecosystems, managing campaigns, experimentation, creative testing, analytics, budgets, and forecasting. Requires 5+ years of performance marketing experience and expert knowledge of Apple Search Ads and Google Ads.

## Job Description

## Responsibilities
- Own planning, execution, and daily optimization of Apple Search Ads (ASA) and Google App Campaigns (GAC) to meet efficient growth targets.
- Manage full-funnel search, YouTube, and Performance Max campaigns.
- Identify how search and owned channels can drive holistic business growth.
- Design and execute experimentation and creative A/B testing across ad formats, landing pages, and app store assets.
- Collaborate with creative teams on ad concepts, messaging, and search-intent alignment.
- Monitor CPI, CPA, ROAS, LTV, and retention metrics; collaborate with analytics teams on attribution and user behavior.
- Manage large-scale budgets and forecasting to maximize ROI.
- Use AI tools to automate workflows and improve marketing effectiveness.

## Requirements
- 5+ years of performance marketing experience, focused on search platforms and mobile app growth.
- Expert knowledge of Apple Search Ads and the Google Ads ecosystem, including App Campaigns, YouTube, and Performance Max.
- Proven experience managing large-scale budgets and delivering measurable growth.
- Deep experience designing and analyzing marketing experiments and creative A/B tests.
- Strong analytical skills with Excel or Google Sheets, BI tools, and mobile measurement platforms.
- Ability to adapt in a fast-paced environment.
- Exceptional cross-functional collaboration skills, especially with creative and technical teams.

## Nice-to-Haves
- Experience with rewards-driven mobile apps.
- Familiarity with SQL or advanced data analytics.
- Experience with AppsFlyer, Adjust, or Branch.

## Compensation and Benefits
- Base salary: **$111,324-$130,969**.
- Equity for full-time employees.
- 401(k) match up to 4%.
- Medical, dental, and vision plans, including pet coverage.
- Up to $10,000 per year in education reimbursement.
- Employee Resource Groups.
- Flexible paid time off, 9 paid holidays, and a year-end week-long break.
- Paid parental leave and flexible return-to-work scheduling.
- One-time $2,000 Calvin Care Cash incentive for eligible employees welcoming new family members.
- Fully remote work from anywhere in the United States or collaboration from a US office.

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