# Sr. Manager, Channel Partnerships

**Company:** [Betterment](https://hotfix.jobs/companies/betterment)
**Location:** New York, NY
**Role:** Partnerships
**Salary:** $170k – $180k/yr
**Experience:** 5+ years
**Skills:** Partnerships, Channel Sales, Business Development, strategic alliances, Salesforce, Pipeline Management, Forecasting, Go-to-Market Strategy
**Posted:** 2026-07-17

> Senior Manager responsible for sourcing, contracting, onboarding, and growing co-selling and referral channel partners for Betterment at Work. Requires 5-7+ years in partnerships or BD, ideally in fintech or B2B SaaS, with proven ability to generate pipeline and revenue.

## Job Description

## Responsibilities
- Source, negotiate, and sign new channel partners in priority verticals for Betterment at Work.
- Build joint go-to-market plans with each partner, including team mapping, referral paths, rep incentives, and success metrics.
- Lead partner activation after signature by coordinating onboarding, training, launch materials, and internal handoffs.
- Work directly with partner leaders and frontline reps to drive introductions, co-selling activity, and qualified pipeline.
- Manage partner pipeline, forecasts, and activity in Salesforce, and report progress, risks, and results to leadership.
- Support strategic deals by aligning pricing, approvals, and cross-functional execution with Sales, Marketing, RevOps, Legal, Finance, Product, and Compliance.
- Identify what is and is not working across the channel, and adjust messaging, enablement, and partner focus accordingly.
- Bring voice-of-partner and market feedback into the business to inform roadmap, positioning, and channel strategy.

## Requirements
- 5–7+ years of experience in partnerships, channel sales, business development, or strategic alliances, ideally in B2B SaaS, fintech, retirement, payroll/HCM, benefits, or adjacent financial services.
- Proven success building referral and co-selling partnerships that generate qualified pipeline and closed revenue.
- Strong commercial operator who can own the partnership lifecycle end to end, from prospecting and contracting through onboarding, enablement, and growth.
- Confident relationship builder with executive presence and the ability to work effectively across partner organizations and internal cross-functional teams.
- Data-driven and organized, with strong judgment, prioritization skills, and fluency in pipeline management, forecasting, and Salesforce discipline.

## Compensation
- Base salary: $170,000 - $180,000 (New York City)
- Eligible for bonus and variable compensation in the form of commission.
- Additional benefits include equity, competitive health coverage, flexible PTO, parental leave, sabbatical, 401(k) match, professional coaching, and more.

## Similar roles

- [Senior Developer Ecosystem Manager](https://hotfix.jobs/jobs/77db4629-143d-475d-8207-ba289e0eed98) - Vercel - San Francisco, CA - $168k – $231k/yr
- [Global Alliance Lead, Accenture](https://hotfix.jobs/jobs/ee425fb0-5dd4-47b4-b3df-381bce1b3782) - Fivetran - Remote - $172k – $269k/yr
- [Senior Lead, Marketing Science Partnerships & Insights](https://hotfix.jobs/jobs/adc9cc4b-3b31-4aa8-8802-746d6d24e7f0) - Reddit - New York, NY - $168k – $235k/yr
- [AI Partnerships Lead](https://hotfix.jobs/jobs/e89d7e57-2495-4724-a869-7d375828e75d) - Benchling - San Francisco, CA - $173k – $235k/yr
- [Partner Marketing Team Lead](https://hotfix.jobs/jobs/021e1be1-1ed8-4387-8c40-d83893cfcc84) - Checkr - Denver, CO - $166k – $230k/yr

**Apply:** https://hotfix.jobs/jobs/5b3d7470-07c6-49c1-9d47-de0299a17020
**Canonical:** https://hotfix.jobs/jobs/5b3d7470-07c6-49c1-9d47-de0299a17020