# Marketing Strategy & Operations Manager

**Company:** [Notion](https://hotfix.jobs/companies/notion)
**Location:** San Francisco, CA, New York, NY
**Role:** Revenue Operations
**Salary:** $150k – $190k/yr
**Experience:** 3+ years
**Skills:** Marketo, customer.io, Salesforce, SQL, Tableau, Hex, email deliverability, lead routing, Marketing Automation, Data Privacy
**Posted:** 2026-08-13

> Own marketing campaign operations, lead routing, QA, deliverability, and funnel systems across Marketing and Sales. The role requires 3+ years of SaaS marketing operations experience and hands-on expertise with Marketo, Customer.io, and Salesforce.

## Job Description

## Responsibilities

### Campaign Operations
- Establish and maintain campaign templates, standardized QA processes, and reusable campaign architecture in Marketo, Customer.io, and Salesforce.
- Own the Salesforce Campaign object, including campaign member status designations, naming conventions, and data hygiene standards.
- Build, test, and launch campaigns end-to-end in marketing platforms and Salesforce.
- Continuously optimize campaign processes and standards for speed and quality.
- Manage email deliverability, sender reputation, privacy regulations, and opt-out requirements, with a focus on growing the EMEA marketable database.

### Lead Management
- Define and modify MQL/MQA routing rules as the business evolves.
- Debug lead and MQA routing issues, ensuring leads flow to the right representatives across segments and regions with minimal manual intervention.
- Monitor MQL/MQA volumes, conversion rates, and system health.
- Proactively identify and resolve operational issues.
- Partner cross-functionally with Marketing, SDR leadership, Demand Generation, Revenue Operations, and agency partners.
- Build scalable processes and tooling across multiple regions and time zones.

## Requirements

- 3+ years of marketing operations experience at a high-growth SaaS company.
- Hands-on experience with lead management and campaign execution.
- Deep working knowledge of Marketo, Customer.io, and Salesforce, including programs, routing rules, scoring models, and campaign architectures.
- Strong understanding of the lead lifecycle, including MQL definitions, lead routing, attribution, sales handoff, and funnel conversion mechanics.
- Ability to work cross-functionally with SDRs, Demand Generation, and Revenue Operations.
- Familiarity with email deliverability best practices and data privacy regulations.
- Analytical ability to monitor performance data, diagnose issues, and recommend process improvements.
- Experience building and maturing operational processes from scrappy to scalable.
- Experience working in a high-growth company and across multiple time zones.

## Nice-to-Haves

- Familiarity with Notion and its applications in business workflows.
- Experience with campaign performance reporting in Hex or Tableau.
- Comfort with SQL.
- Exposure to lifecycle or product-led growth marketing operations.

## Compensation and Benefits

- Competitive cash compensation, equity, and benefits.
- Estimated base salary for roles based in San Francisco or New York City: **$150,000–$190,000 per year**.

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