# Growth Marketer

**Company:** [Oso](https://hotfix.jobs/companies/oso)
**Location:** New York, NY
**Role:** Growth Marketing
**Salary:** $100k – $200k/yr
**Skills:** Demand Generation, Product Marketing, Go-to-Market Strategy, B2B Marketing, Developer Marketing, Content Marketing, A/B Testing, Marketing Analytics, Landing Page Optimization, Nurture Campaigns
**Posted:** 2024-09-23

> Drives growth through product marketing, demand generation campaigns, and GTM strategies targeting developers for authorization platform. Requires B2B SaaS experience, technical communication skills, and expertise in funnel optimization and experimentation.

## Job Description

## Responsibilities
- Shape the story: contribute to product marketing, craft positioning, messaging, and GTM strategy for Oso’s products.
- Execute demand gen engine: design and run campaigns to drive qualified leads through multi-channel strategies.
- Educate and inspire: create compelling messaging, content, and thought leadership on authorization for developers.
- Accelerate adoption: optimize landing pages, nurture campaigns, and onboarding flows.
- Optimize for growth: experiment with copy, channels, and strategies to scale performance.

## Requirements
- Technical enough to understand developer tools and engage technical audiences.
- Ability to simplify complex technical topics into concise, punchy writing.
- Owned demand generation and/or product marketing for B2B SaaS, ideally targeting developers.
- Deep understanding of B2B marketing funnel and scalable campaigns.
- Experience experimenting, tracking metrics, and optimizing for results (focus on outcomes over vanity metrics).
- Builder mindset: comfortable in ambiguity, defining own playbook.

## Compensation
- Starting salary: $100,000-$200,000/year plus equity.
- Competitive health, dental, vision coverage.
- Mental healthcare, financial advisors, equity package, unlimited PTO, paid parental leave, flexible work options.

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**Apply:** https://hotfix.jobs/jobs/4863601c-5eee-4f06-9fcd-e251cc9c690f
**Canonical:** https://hotfix.jobs/jobs/4863601c-5eee-4f06-9fcd-e251cc9c690f