# Director of Strategic Finance - GTM

**Company:** [Carta](https://hotfix.jobs/companies/carta)
**Location:** San Francisco, CA
**Role:** Finance & Accounting
**Salary:** $218k – $290k/yr
**Experience:** 8+ years
**Skills:** Financial Modeling, SaaS Metrics, Capacity Planning, Headcount Forecasting, Cac, Ltv, Payback Period, NetSuite, Pigment, Salesforce, Workday, G-Suite, Looker, AI Tools
**Posted:** 2026-04-03

> Leads strategic finance for GTM at SaaS company, partnering with Sales/Marketing on capacity planning, forecasting, KPIs (CAC/LTV), and financial modeling. Requires 8+ years FP&A experience, SaaS expertise, and tools like Pigment/Salesforce.

## Job Description

## Responsibilities
- Build deep partnerships with Sales and Marketing Leadership by providing strategic decision support, delivering high-level financial results, and identifying emerging market trends.
- Own and continuously improve GTM capacity planning and headcount forecasting; drive alignment between Sales, Marketing, Finance, and Recruiting.
- Develop frameworks for translating complex GTM strategies into measurable financial reporting to optimize target setting for revenue and operating investments.
- Own and evolve GTM KPIs and ROI frameworks (CAC, LTV, Payback) to guide decision-making.
- Partner with Sales leadership on target setting, quota design, rep productivity assumptions, and territory planning.
- Lead quarterly analysis and reporting of financial results, including executive-level variance analysis.
- Drive alignment between Sales, Marketing, and Delivery teams on ARR, new business targets, and long-range capacity planning.
- Leverage automation and AI tools (Pigment, Claude Code) to scale forecasting processes and improve accuracy.

## Requirements
- 8+ years of FP&A or Strategic Finance experience in technology industry; deep familiarity with SaaS business models.
- 3+ years leading high-performing teams.
- Expert in financial modeling and quantitative analysis; experience solving complex problems and influencing senior partners.
- Extensive experience supporting Sales or Marketing teams in Finance or Operations leadership role; expertise in Headcount and Capacity Planning.
- Comfortable operating in organizational ambiguity and establishing credibility quickly.
- Demonstrated success managing and developing high-performing finance professionals.
- Deep experience with **Netsuite**, **Pigment**, **Salesforce**, **Workday**, **G-Suite**; familiarity with **Looker** a plus.
- Interest in AI-assisted finance workflows.

## Compensation
- Minimum cash compensation: **$217,500 - $290,000** in San Francisco, CA (includes equity and benefits for full-time roles).

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