# VP, Marketing

**Company:** [Tremendous](https://hotfix.jobs/companies/tremendous)
**Location:** New York, NY
**Role:** Executive Leadership
**Salary:** $300k – $400k/yr
**Experience:** 10+ years
**Skills:** Demand Generation, Growth Marketing, Product Marketing, Brand Design, Data Analysis, AI Tools, Pipeline Generation, Analytics Modeling, Experimentation, Written Communication
**Posted:** 2026-02-24

> Leads 17-person marketing team owning demand gen, product marketing, corporate marketing, and brand design. Drives pipeline, builds global brand awareness, and contributes to leadership strategy. Requires 10+ years in marketing with demand gen expertise and analytical rigor.

## Job Description

## You will
- **Help us become the default way companies pay people.** For everything but payroll: research incentives, referral bonuses, employee rewards, customer rebates, contractor payments, etc. When a company needs to pay anyone, anywhere, we want Tremendous to be the obvious answer. You'll build the awareness and discoverability to get us there.
- **Lead the full marketing function.** You'll oversee demand generation, product marketing, corporate marketing, and brand design. That means owning everything from pipeline and positioning to how we show up visually and narratively in the market.
- **Join the leadership team.** You'll work closely with the CEO, COO, and VPs who steer the company. That means contributing to the direction of the business overall, not just running marketing.
- **Own pipeline generation.** Marketing is responsible for generating opportunities across both sales-led and self-serve motions. You'll focus on proven segments while testing new channels and audiences.
- **Build the team.** You'll inherit a high performing team and continue to develop it.
- **Bring analytical rigor.** You'll set the standard for data-driven decision-making in Marketing.
- **Champion a test-driven approach.** We expect Marketing to constantly experiment to find new growth opportunities.
- **Integrate AI into how we work.** We’re AI-pilled and expect leaders to foster a culture of AI experimentation.

## You have
- 10+ years in marketing, with deep experience in demand generation or growth marketing. You've run a fast-paced, high-performing Growth or Demand Gen team.
- Experience at a growth-stage startup (50M+ revenue, 150-500 employees). You've seen what good looks like at scale but aren't too far removed from doing the work yourself.
- Rigorous analytical thinking. You go beyond standard marketing metrics to build models that drive resource allocation. You can interrogate assumptions, stress-test forecasts, and identify where the data is lying.
- A founder mentality. You think like an owner and reason from first principles about the business, not just the marketing function. You bring a point of view on strategy and push back when you disagree.
- Broad business acumen. You can intelligently reason about business strategy regardless of prior industry experience.
- Excellent written communication. Tremendous has an async, documentation-first culture.

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**Apply:** https://hotfix.jobs/jobs/36b3b74a-b43c-434a-bf74-1d700a12e2e3
**Canonical:** https://hotfix.jobs/jobs/36b3b74a-b43c-434a-bf74-1d700a12e2e3