# Go-To-Market Manager

**Company:** [Fetch](https://hotfix.jobs/companies/fetch)
**Location:** Remote
**Role:** Technical Program Management
**Salary:** $110k – $130k/yr
**Experience:** 5+ years
**Skills:** Program Management, Business Operations, Advertising Operations, Gtm Operations, Campaign Management, Performance Marketing, Mobile App Advertising, Mmp Integrations, Attribution, Project Management, Data Analysis, Technical Integrations
**Posted:** 2026-08-31

> Manages the operational execution of mobile app advertising campaigns from pipeline through launch and optimization. The role requires 5+ years of program or operations experience, strong analytical and project management skills, and the ability to coordinate technical and commercial stakeholders.

## Job Description

## Responsibilities
- Build and maintain scalable processes, trackers, and operating rhythms for mobile app campaigns.
- Manage campaign pipeline visibility, identify blockers and dependencies, and drive opportunities toward launch.
- Monitor campaign delivery and performance, identify trends or underperformance, diagnose root causes, and coordinate optimization actions.
- Coordinate execution across Sales, Product, Tech, Implementation, and external partners, including ownership, timelines, communication, and issue resolution.
- Support advertiser activation through campaign requirements, setup, MMP integrations, and launch processes.

## Requirements
- 5+ years of experience in program management, business operations, advertising operations, GTM operations, client solutions, or a related field.
- Experience managing complex, cross-functional programs or operational workflows with multiple dependencies.
- Strong analytical, project management, organizational, written, and verbal communication skills.
- Ability to manage multiple priorities and deadlines, work across technical and commercial teams, communicate risks and status clearly, and influence without direct authority.
- Comfort working in an ambiguous, rapidly evolving environment and building new processes.

## Nice-to-haves
- Experience with mobile app advertising, performance marketing, MMPs, attribution, app-install campaigns, or third-party advertising platforms.
- Campaign operations, advertising operations, or performance optimization experience.
- Experience partnering with Product and Engineering on technical integrations or troubleshooting.
- Experience building operational processes or workflows for a new or rapidly scaling business.

## Compensation and Benefits
- Base salary: $110,087-$129,514.
- Equity for full-time employees.
- 401(k) match up to 4%.
- Medical, dental, and vision plans, including pet coverage.
- Up to $10,000 per year in education reimbursement.
- Flexible paid time off, nine paid holidays, and a year-end week-long break.
- Paid parental leave and flexible return-to-work schedule.
- One-time $2,000 Calvin Care Cash incentive for employees welcoming new family members.
- Flexible remote work environment with hardware and software provided.

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