# Product Marketing Manager, Checkout

**Company:** [Stripe](https://hotfix.jobs/companies/stripe)
**Location:** San Francisco, CA, New York, NY, Seattle, WA
**Role:** Product Marketing
**Experience:** 5+ years
**Skills:** Product Marketing, Growth Marketing, Go-to-Market Strategy, Sales Enablement, Competitive Intelligence, Product Launches, Demand Generation, Campaigns
**Posted:** 2026-06-03

> As a Product Marketing Manager for Checkout, you will own the go-to-market strategy and execution to grow Checkout adoption across Stripe's priority segments. You will develop segment-specific positioning and messaging, drive go-to-market across sold and self-serve motions, and build sales enablement.

## Job Description

## What you'll do
As a Product Marketing Manager for Checkout, you will own the go-to-market strategy and execution that grows Checkout adoption across Stripe's priority segments.
* Develop segment-specific positioning and messaging — Build the value proposition and messaging framework for Checkout across priority segments and customer types
* Drive go-to-market across sold and self-serve motions — Own end-to-end GTM for Checkout's priority segments, spanning both sales-assisted and self-serve acquisition. Translate segment strategy into the campaigns, content, and programs that drive adoption.
* Build sales enablement — Create the decks, one-pagers, competitive battlecards, and objection-handling guides that equip sales teams to sell Checkout to their books of business.
* Execute self-serve GTM — Partner with Growth, Web, and Developer Experience teams to drive self-serve Checkout adoption through targeted content, developer-facing resources, in-product messaging, and conversion optimization.
* Maintain competitive intelligence — Own a current, actionable view of the checkout competitive landscape and translate that intelligence into differentiated positioning and sales tools.
* Support product launches — Partner with Product to plan and market Checkout launches, from defining the narrative and audience to creating assets and measuring post-launch outcomes.
* Partner with demand generation and campaigns — Work with the Demand Gen team to translate Checkout positioning into segment-targeted campaigns that generate pipeline and accelerate adoption.

## Who you are
We’re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply.

### Minimum requirements
* 5+ years of product marketing or growth marketing experience at a technology company
* Excellent verbal and written communication skills, with experience translating technical features into benefits for a technical audience
* Track record of working cross-functionally across product, sales, and growth teams to drive business outcomes

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