# Sr Manager, Marketing and Operations

**Company:** [Cribl](https://hotfix.jobs/companies/cribl)
**Location:** Remote
**Role:** Revenue Operations
**Salary:** $145k – $228k/yr
**Experience:** 6+ years
**Skills:** Salesforce, Marketo, Hockeystack, Bizible, Looker, Tableau, Lead Management, Attribution, Campaign Operations, Workflow Automation
**Posted:** 2026-05-26

> Lead and coach Marketing Operations team while operating hands-on across Salesforce, Marketo, attribution, and workflow automation to improve execution, documentation, and cross-training in a B2B SaaS environment.

## Job Description

## Responsibilities
- Lead and coach an existing Marketing Operations team with emphasis on cross-training and bench-building
- Reduce single-threaded ownership by documenting and sharing key capabilities
- Create repeatable playbooks, QA checklists, SOPs, and training paths
- Provide hands-on coaching in campaign operations, lead lifecycle, routing, dashboards, attribution, and workflow automation
- Improve intake, prioritization, SLAs, and capacity planning for internal stakeholders
- Identify and fix gaps, bottlenecks, and failure points in current processes
- Establish proactive operating rhythm with marketing leaders
- Drive rigor in campaign execution, lead management, handoffs, and data quality
- Own and improve critical marketing operations workflows across Salesforce, Marketo, and adjacent GTM systems
- Partner with RevOps, EntApps, and Analytics on routing, lifecycle logic, attribution, reporting, and system design
- Support and optimize attribution and performance reporting workflows (HockeyStack and similar)
- Evaluate, implement, and operationalize workflow and automation solutions

## Requirements
- 6+ years of experience in Marketing Operations, Revenue Operations, GTM systems, or related business systems roles
- 2+ years of people management, team leadership, or strong player-coach experience in high-growth environment
- Deep hands-on experience with Salesforce and Marketo
- Strong working knowledge of lead management, lifecycle design, routing, campaign operations, segmentation, and data hygiene
- Experience with attribution and performance measurement (HockeyStack, Bizible, or similar)
- Experience building or improving processes, documentation, and operational frameworks that scale execution
- Strong analytical and problem-solving skills
- Strong communication skills working with technical and non-technical stakeholders

## Nice-to-Haves
- Experience with attribution, BI, or reporting environments (HockeyStack, Omni, Looker, Tableau, or similar)
- Experience supporting SDR or broader GTM workflows with Sales and RevOps
- Experience with workflow automation, integration tooling, or low-code/no-code orchestration
- B2B SaaS environment experience
- Experience applying AI tools and AI-assisted workflows in business operations

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**Canonical:** https://hotfix.jobs/jobs/27f11b3f-1bcb-43ee-86c1-90559086338c