# Founding BDR Leader

**Company:** [Composio](https://hotfix.jobs/companies/composio)
**Location:** San Francisco, CA
**Role:** Sales Development
**Experience:** 3+ years
**Skills:** CRM, Salesforce, Clay, Apollo, Gong, Ai-Assisted Outreach, API, Outbound Playbooks, Hiring
**Posted:** 2026-06-01

> Composio is seeking a Founding BDR Leader to build and scale their Business Development Representative function from the ground up. This hands-on role involves setting strategy, developing playbooks, hiring and mentoring a team, and carrying a personal pipeline quota.

## Job Description

## About the role
We're at an inflection point: strong inbound demand, a product that's winning, and a sales motion that's just beginning to be formalized. We need someone to build the BDR function from the ground up, and do it as a hands-on operator, not just a manager.

This is a rare founding role. You'll set the strategy, build the playbook, hire and develop the team, and still carry a bag. The best candidate has done this before: built something from scratch, knows what good looks like, and is energized by the messiness of early-stage GTM rather than slowed down by it.

## What you'll do
* Own the BDR function end-to-end: strategy, process, tooling, hiring, and day-to-day execution
* Carry a personal pipeline quota in addition to team targets: you lead from the front, not the whiteboard
* Build and iterate on the full outbound playbook: ICP definition, sequencing, messaging, channel mix, and account prioritization
* Hire, onboard, and develop a team of BDRs, and create the hiring bar, ramp program, and performance framework from scratch
* Partner with Marketing to turn content, events, and inbound intent signals into pipeline fast
* Work closely with Account Executives to define what a qualified opportunity looks like and ensure tight handoffs
* Build and own the BDR tech stack: CRM hygiene, enrichment, sequencing, AI-assisted outreach, and reporting
* Report pipeline, activity, and conversion metrics to leadership weekly; surface insights that shape product and GTM strategy

## "Must haves"
If you are smart, hungry and coachable, nothing is a must per se. But the strongest candidates will show:
* 3–6 years in BDR or SDR roles, with at least 1–2 years in a lead or player-coach capacity at a high-growth SaaS or developer-tools company
* Proven track record building outbound playbooks from scratch, not just executing someone else's
* Strong hiring instincts: you know how to spot coachable, hungry talent and develop it into top performers
* Technically fluent: comfortable talking to developers, understanding APIs and infrastructure products, and demoing complex tools at a high level
* Deep familiarity with modern GTM tools: Clay, Apollo, Gong, Salesforce, AI-assisted outreach, and enrichment tooling
* Excited about using AI and automation to build a leaner, higher-output team: you see this as a competitive edge, not a threat
* Bias toward action and experimentation: you'd rather ship a good playbook today and iterate than wait for a perfect one

## Benefits include
* Competitive salary, commission, and equity
* Medical, dental, and vision coverage
* Flexible time off
* AI/tooling stipend
* High-agency environment with direct access to founders, engineering, and product

## Similar roles

- [Brand Ambassador](https://hotfix.jobs/jobs/92fa0a99-7e7f-4630-be2d-75432e4ae593) - Rilla - New York, NY - $62k – $73k/yr
- [Manager, Business Development Representatives](https://hotfix.jobs/jobs/68fe71ef-1cfc-4d59-b930-3dc337284638) - Airtable - Austin, TX - $166k – $235k/yr
- [Sales Development Representative (LATAM - Portuguese Speaking)](https://hotfix.jobs/jobs/e583e529-cb05-4d5e-8801-eacbc1900ce9) - Datadog - Boston, MA - $50k – $50k/yr
- [Sales Development Representative (LATAM - Spanish Speaking)](https://hotfix.jobs/jobs/9fa74929-8f15-496c-baf1-06bbe38d5dd0) - Datadog - Boston, MA - $50k – $50k/yr
- [Sales Development Representative](https://hotfix.jobs/jobs/36b95a63-42fe-4d6f-83cb-fa595561e000) - AlertMedia - Austin, TX

**Apply:** https://hotfix.jobs/jobs/21be8f75-70f9-4505-b3e5-65ea97751fec
**Canonical:** https://hotfix.jobs/jobs/21be8f75-70f9-4505-b3e5-65ea97751fec