# Head of Marketing

**Company:** [Mosaic](https://hotfix.jobs/companies/mosaic)
**Location:** New York, NY
**Role:** Product Marketing
**Experience:** 8+ years
**Skills:** Linkedin Ads, Paid Search, Retargeting, Demand Generation, Mql, Product Marketing, Sales Enablement, Thought Leadership, Pr, Event Marketing, Marketing Analytics, Attribution Modeling, Brand Strategy, Messaging Framework, Content Marketing
**Posted:** 2026-01-20

> Leads global marketing strategy with focus on US pipeline generation, brand building, thought leadership, events, and product marketing for AI deal modeling platform targeting private equity and investment banking. Requires 8-12+ years B2B SaaS/fintech marketing experience.

## Job Description

## Key Responsibilities

### Pipeline and Demand Generation
- Own marketing-sourced pipeline targets across the US market
- Design and execute a scalable MQL engine aligned to enterprise sales cycles
- Plan, manage and optimize paid media investment across channels such as LinkedIn, search and retargeting
- Partner closely with Sales to ensure alignment on ICP definition, lead quality, handoff and conversion

### Brand, Category and Thought Leadership
- Position Mosaic as the category-defining AI deal modeling platform for private equity and investment banking
- Develop and execute a clear brand and messaging framework that resonates with senior finance professionals
- Build a high-impact thought leadership program across content, social, PR and executive visibility
- Shape Mosaic’s external narrative in line with a tone and credibility that you will define

### Events and Community
- Own Mosaic’s events strategy, including flagship bespoke experiences and selective executive dinners
- Scale proven formats such as leadership forums and next-generation private equity dinners
- Ensure events directly support pipeline generation, relationship building and long-term brand equity

### Product Marketing and Strategy
- Lead product marketing initiatives including launches, positioning, sales enablement and customer proof points
- Partner with the CEO and other senior leaders to develop Mosaic’s product strategy, bringing the voice of the customer into roadmap discussions
- Translate customer insights, market trends and competitive dynamics into actionable product and go-to-market recommendations

### PR and External Communications
- Work with PR partners to secure high-quality media coverage in relevant finance, technology and deal-making publications
- Develop case studies and customer stories with named, credible institutions

### Team, Budget and Operations
- Build Mosaic’s marketing function from scratch, initially managing a network of freelancers and agencies
- Own the marketing budget and allocate spend with a clear ROI mindset
- Establish reporting, dashboards and attribution to track performance against pipeline goals
- Lay the foundation for future in-house hires as the company scales

## What We’re Looking For

### Experience
- 8 to 12+ years in B2B SaaS or financial services marketing
- Proven experience driving enterprise pipeline in a sales-led environment
- Experience marketing to private equity, investment banking or adjacent financial services audiences strongly preferred
- Track record of owning revenue-aligned marketing targets

### Skills and Capabilities
- Strong strategic thinker with the ability to execute independently
- Deep understanding of enterprise buyer journeys and long sales cycles
- High bar for quality, credibility and attention to detail
- Comfortable operating as the first marketing hire in a fast-moving scale-up
- Confident working directly with founders and senior sales leaders

### Style and Mindset
- Player-coach who enjoys building as much as leading
- Commercially minded with strong business judgement
- Calm, credible and outcome-focused, with modern SaaS instincts
- Comfortable representing the company externally with senior finance leaders

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