# Senior Customer Marketing Manager

**Company:** [Teachable](https://hotfix.jobs/companies/teachable)
**Location:** Remote
**Role:** Customer Success
**Skills:** Customer Marketing, Product Marketing, SaaS, Customer Interviews, Voice Of Customer, Qualitative Research, Quantitative Research, Product Adoption, Lifecycle Marketing, Case Studies, Stakeholder Management
**Posted:** 2026-08-31

> Leads customer research, adoption programs, and customer-centric storytelling to drive product adoption, retention, and expansion. Requires SaaS customer or product marketing experience, strong research and synthesis skills, and effective cross-functional influence.

## Job Description

## Responsibilities
- Build and operate a systematic voice-of-customer practice through ongoing customer interviews, feedback programs, and insight-sharing processes.
- Synthesize qualitative and quantitative customer research into themes that inform Marketing, Product, and Customer Success.
- Design and own product adoption plays and lifecycle marketing programs that improve engagement, retention, and expansion.
- Identify customer-journey opportunities where targeted marketing can increase product value and adoption.
- Partner with Product and Customer Success to align adoption goals and marketing support.
- Translate customer insight into narratives, case studies, proof points, lifecycle content, and sales-ready enablement assets.
- Lead initiatives end-to-end with high autonomy, influence outcomes without formal authority, and contribute to evolving Marketing standards and best practices.

## Requirements
- Proven experience in Customer Marketing, Product Marketing, or a closely related SaaS role.
- Hands-on experience conducting customer interviews and qualitative and quantitative research.
- Experience designing and executing product adoption plays or lifecycle marketing programs.
- Customer-first mindset with curiosity and empathy.
- Strong synthesis, stakeholder management, and communication skills.
- Fluent English.

## Nice-to-haves
- Experience in the creator economy, B2B SaaS, or commerce platforms.

## Work Arrangement and Benefits
- Remote-first culture with flexibility.
- Access to the New York office for local employees.
- In-person company and team events throughout the year.

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