# Founding GTM Lead

**Company:** [Govsignals](https://hotfix.jobs/companies/govsignals)
**Location:** New York, NY
**Role:** GTM Engineering
**Salary:** $140k – $190k/yr
**Experience:** 3+ years
**Skills:** Clay, n8n, Zapier, Make, Apollo, Instantly, Smartlead, LLM APIs, CRM, Notion
**Posted:** 2026-05-15

> Build and run an AI-native GTM engine end-to-end for an early-stage GovTech startup. Own automation, growth experiments, messaging, campaigns, and metrics while partnering directly with the founding team.

## Job Description

## What You’ll Do
- Build the AI-Powered GTM Engine. Stand up enrichment pipelines, LLM-driven personalization, and agentic outbound using tools like Clay, n8n, Zapier, Make, Apollo, Instantly/Smartlead, Lindy, Gumloop, and custom GPTs/LLM APIs.
- Run Growth Experiments. Scrappy, high-velocity tests on messaging, channels, and ICPs. Ship daily, measure weekly, kill what doesn’t work.
- Translate Technical AI into Compelling Narratives. Create decks, demos, one-pagers, case studies, and landing pages in plain English about hard problems.
- Design and Execute Campaigns End-to-End. Email sequences, paid/social, webinars, conference activations, and ABM plays focused on federal primes, Fortune 500 contractors, and government agencies.
- Own the Numbers. Define CAC, LTV, and funnel conversion. Build dashboards. Refine strategy based on data.
- Partner Across the Company. Work with product, sales, and deployment so GTM programs align with ICPs, sales workflows, and product releases.

## What We’re Looking For
- AI-native workflow builder: AI tooling is your daily workbench. You’ve shipped real automations across multiple platforms and use LLMs constantly to enrich, personalize, classify, and write.
- 3–8 years in marketing, growth, or GTM — ideally at early-stage or high-growth startups.
- System builder: You’ve designed and scaled a marketing system from scratch — automation, attribution, integrations.
- Sharp translator: You’ve turned technical product details into customer-facing narratives that converted.
- Range: Equally comfortable in an automation builder, a CRM, a Notion doc, and a sales pitch.

## Bonus Points
- Built agentic outbound or AI-driven content ops previously.
- Background in growth marketing, product marketing, or demand generation.
- Experience marketing AI/ML, developer tools, or SaaS products.
- Familiarity with GovTech, compliance, or federal contracting ecosystems.

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