# Director, Revenue Marketing

**Company:** [Immuta](https://hotfix.jobs/companies/immuta)
**Location:** Remote
**Role:** Growth Marketing
**Salary:** $160k – $185k/yr
**Experience:** 7+ years
**Skills:** ABM, Demand Generation, Pipeline Management, Field Marketing, Event Strategy, AI, Automation, Intent Data, Gtm Engineering, Funnel Metrics
**Posted:** 2026-04-23

> Leads strategy and execution of revenue marketing to generate pipeline across digital, field, partner, lifecycle, and international channels. Requires 7-12 years B2B SaaS marketing experience, ABM expertise, sales alignment, and AI-forward mindset.

## Job Description

## How You'll Make an Impact

- **Own the Revenue Engine**: Build and execute an integrated pipeline strategy across marketing channels, connecting digital, field, partner, and lifecycle programs into a cohesive, high-performing system.
- **Modernize Campaign Strategy**: Redefine how campaigns are designed and executed, leveraging AI, intent signals, and data to drive smarter targeting, stronger engagement, and higher conversion.
- **Turn Events into Pipeline Drivers**: Elevate field marketing and events into measurable revenue programs with clear account targeting, structured follow-up, and defined pipeline outcomes.
- **Scale International Growth**: Align and empower regional marketing efforts across EMEA and beyond, balancing global strategy with local market nuance.
- **Strengthen Sales Alignment**: Build deep partnerships with Sales to ensure marketing programs translate into effective sales engagement and follow-up.

## What You'll Own

- Build quarterly and annual revenue marketing plans aligned to company goals and sales priorities
- Design and execute integrated campaigns across inbound, outbound support, ABM, partner, and lifecycle channels
- Oversee field marketing and events, including local programs, executive events, trade shows, webinars, and partner activations
- Lead international revenue marketing strategy and coordinate regional execution
- Partner with GTM Engineering to improve targeting, intent utilization, workflow automation, and sales actionability
- Partner to define target accounts, campaign priorities, and program alignment with Sales and Product Marketing
- Manage program performance, funnel metrics, and budget allocation
- Establish and evolve reporting on marketing contribution to pipeline creation, conversion, and program effectiveness
- Guide and develop a high-performing team across field and international marketing

## Who You Are

- 7 - 12 years of experience in B2B SaaS or enterprise technology marketing
- Proven success in demand generation, revenue marketing, ABM, or integrated pipeline programs
- Hands-on experience executing across digital, field, partner, and lifecycle marketing channels
- Strong understanding of field marketing and event strategy, from local programs to large-scale industry events
- Track record of driving pipeline and conversion in a data-driven environment
- Experience partnering closely with sales teams and revenue leadership
- Ability to balance proven marketing fundamentals with new approaches and experimentation
- Curiosity and enthusiasm for **AI**, automation, and modern marketing practices
- Strong strategic thinking paired with a willingness to stay close to execution
- Excellent cross-functional leadership and communication skills

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