# International Performance Marketing Manager

**Company:** [Eightsleep](https://hotfix.jobs/companies/eightsleep)
**Location:** Milan, Italy
**Role:** Performance Marketing
**Salary:** $60k – $80k/yr
**Experience:** 3+ years
**Skills:** Meta Ads, Google Ads, Youtube Ads, Tiktok Ads, Excel, Google Sheets, Looker, Tableau, SQL, Amplitude, ChatGPT, n8n, Marketing Attribution, A/B Testing, Marketing Funnels
**Posted:** 2026-06-27

> The manager will optimize and scale digital advertising across international markets, using quantitative analysis, creative testing, and AI-powered automation. The role requires at least three years of paid media experience, direct-to-consumer campaign expertise, and familiarity with attribution and analytics tools.

## Job Description

## Responsibilities
- Lead performance marketing channels, including Meta, Search, Shopping, YouTube, and TikTok.
- Build growth and automation systems using AI tools such as Claude, ChatGPT, Cursor, and n8n to reduce manual work and improve marketing efficiency.
- Analyze campaign performance and evaluate key performance indicators (KPIs) in collaboration with the Performance & Data team.
- Recommend copy, creative, bidding strategies, and testing structures using qualitative and quantitative metrics.
- Stay current on industry trends, advertising products, and best practices.

## Requirements
- 3+ years of experience with at least one of Google Ads, YouTube Ads, Meta Ads, or TikTok Ads.
- Proven success managing direct-to-consumer brand campaigns with annual budgets above $1M.
- Experience with analytics tools such as Excel, Google Sheets, Looker, Mode, Hex, Tableau, SQL, Amplitude, Google Search Console, and Keyword Planner.
- Experience building marketing and analytics automations with AI tools such as Claude, ChatGPT, Perplexity, Gemini, n8n, and Cursor.
- Strong familiarity with marketing funnels and modern attribution platforms such as Northbeam, Triple Whale, and Rockerbox.
- Ability to develop and refine targeting, copy, and creative assets based on performance.
- Experience designing or interpreting geo-lift, conversion lift, or brand lift studies.
- Ability to work independently and create plans from the ground up.
- Analytical mindset combined with creative intuition.
- International awareness and knowledge of diverse cultures.
- Strong, proactive communication skills and a positive, execution-oriented attitude.

## Compensation & Benefits
- Competitive salary and equity.
- Flexible paid time off.
- Paid parental leave.
- Team offsites and company events.
- Employee discount on Eight Sleep products.
- A company Pod for every employee.
- Opportunity to work with a world-class team building category-defining technology.
- Equity participation for full-time team members, with potential periodic equity refreshes based on performance.
- Benefits may vary by location and role.

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