# Product Marketing Manager - Fleet Management and Equipment Monitoring

**Company:** [Motive](https://hotfix.jobs/companies/motive)
**Location:** Remote
**Role:** Product Marketing
**Salary:** $97k – $154k/yr
**Experience:** 4+ years
**Skills:** Product Marketing, B2B Marketing, SaaS, Go-to-Market Strategy, Customer Research, Competitive Analysis, Market Analysis, Project Management, Product Launches, Sales Enablement, Storytelling, Presentation Skills
**Posted:** 2026-09-04

> Leads go-to-market launches, customer research, competitive intelligence, messaging, and sales enablement for fleet management and equipment monitoring products. Requires 4+ years of product or B2B marketing experience and strong cross-functional communication skills.

## Job Description

## Responsibilities
- Support end-to-end product launches, including go-to-market planning, messaging updates, training materials, and ongoing readiness.
- Conduct customer research and track post-launch KPIs to evaluate feature performance, refine messaging, and identify improvement opportunities.
- Develop safety marketing assets, including slides, one-pagers, demo flows, customer stories, and feature deep dives.
- Maintain competitive intelligence on safety and telematics competitors and translate insights into guidance for Sales, Product, and leadership.
- Contribute to demo tours by building talk tracks, demos, and supporting materials showcasing safety capabilities.
- Partner with Product Managers, Sales Enablement, and marketing teams to align priorities, inform roadmap discussions, and coordinate go-to-market execution.

## Requirements
- 4+ years of experience in product marketing or B2B marketing, preferably in technology or SaaS.
- Ability to translate technical concepts into clear customer benefits.
- Strong attention to detail, organization, project management, and cross-functional coordination skills.
- Ability to work through ambiguity and create structure in fast-moving environments.
- Ability to conduct research, synthesize insights, and support competitive and market analysis.
- Clear, concise communication, storytelling, and presentation skills.

## Compensation and Benefits
- Annual compensation ranges vary by geographic zone:
  - San Francisco, California: $112,000–$154,000 USD
  - U.S. metropolitan areas including Los Angeles, San Diego, New York City Area, Seattle, and Washington, D.C.: $97,000–$134,000 USD
  - Other locations in the United States: $98,000–$134,000 USD
- Total compensation may include restricted stock units.
- Benefits include health, pharmacy, optical and dental care, paid time off, sick time off, short- and long-term disability coverage, life insurance, and 401(k) contributions, subject to eligibility.

## Similar jobs

- [Digital Media Strategist](https://hotfix.jobs/jobs/62a7b618-e950-4f97-b9f1-18af14f8d8f0) - Adswerve - Remote - $90k – $110k/yr
- [Technical Product Marketing Manager](https://hotfix.jobs/jobs/f4baf472-a178-44d9-9860-88b964eda6eb) - Addepar - New York, NY - $106k – $166k/yr
- [Product Marketing Manager, International Markets & Family Offices](https://hotfix.jobs/jobs/f80c94e4-88dc-480a-85be-494b84b16778) - Addepar - Remote - $106k – $166k/yr
- [Product Marketing Manager](https://hotfix.jobs/jobs/ff2c6306-7b85-4bfb-a501-479ae0258681) - Swayable - New York, NY - $110k – $140k/yr
- [Strategist](https://hotfix.jobs/jobs/b447cd6b-8d9c-487c-9f9d-fae03e5963b3) - Kyra Health - Remote - $80k – $90k/yr

**Apply:** https://hotfix.jobs/jobs/0862982e-61b5-4e38-b72b-585f342c5152
**Canonical:** https://hotfix.jobs/jobs/0862982e-61b5-4e38-b72b-585f342c5152