# Growth Lead

**Company:** [GlossGenius](https://hotfix.jobs/companies/glossgenius)
**Location:** New York, NY
**Role:** Growth Marketing
**Salary:** $165k – $190k/yr
**Experience:** 8+ years
**Skills:** b2b demand generation, Account-Based Marketing, Clay, AI Workflows, Salesforce, segmentation, intent signals, A/B Testing, outbound email, direct mail, digital campaigns, revops, Product Marketing, Prospecting, pipeline metrics
**Posted:** 2026-08-11

> Leads the strategy, team, budget, and AI-powered autonomous account-based marketing engine for a high-growth technology company. The role requires 5+ years of B2B growth experience, team management, budget ownership, and strong Sales and RevOps alignment.

## Job Description

## Responsibilities

- Own the autonomous outbound engine across segments, including account selection and segmentation, messaging, channel mix, Sales handoff, and success metrics.
- Lead, coach, and grow the existing team, including hiring decisions and operating standards.
- Own budget and channel investment decisions, defending tradeoffs with data.
- Design and deploy AI-powered campaign workflows that scale personalization across target accounts using relevant data and signals.
- Execute integrated multi-channel campaigns across outbound email, direct mail, and digital, tailored to key personas, funnel stages, and customer segments.
- Run structured A/B tests, build a learning agenda, and translate results into strategic decisions.
- Partner with Sales, RevOps, and Product Marketing leadership on account targeting, campaign strategy, and pipeline metrics.

## Requirements

- 5+ years of B2B demand generation or growth experience at a high-growth technology company.
- At least 2 years managing and developing a team.
- Experience owning budget or investment decisions for a growth function.
- Proven experience building AI-powered GTM workflows from scratch using tools such as Clay or similar platforms.
- Experience automating prospecting, personalizing outreach at scale, or surfacing intent signals.
- Ability to build without a defined playbook and create structure from ambiguity.
- Fluency in segmentation, intent signal interpretation, and account prioritization.
- Proven leadership-level alignment with Sales and RevOps, treating pipeline as a shared metric.
- Must be commutable to the NYC headquarters and work in person 3–4 days per week, including Tuesdays and Thursdays.

## Compensation & Benefits

- Base salary: **$165,000–$190,000**, plus equity and benefits.
- Health and dental insurance effective on the first day of employment.
- Flexible PTO.
- In-office lunch twice per week and late-night dinner stipends for NYC and SF employees.
- Access to Wellhub wellness benefits.
- Annual professional development stipend.
- $5,000 five-year recharge bonus for high performers.
- 401(k) contributions available from the first day of employment.
- Dependent Care FSA.
- Paid parental leave.
- Fertility and adoption benefits through Carrot and Kindbody.

## Similar roles

- [Senior Developer Growth Marketing Manager](https://hotfix.jobs/jobs/4b66bd2f-6b0d-4d29-95a1-c8a8c0fd1b2e) - Snowflake - Menlo Park, CA - $165k – $216k/yr
- [Senior Demand Generation Manager, B2B](https://hotfix.jobs/jobs/bfda3738-8cb8-47df-88b2-310c6c928806) - Replit - Foster City, CA - $165k – $215k/yr
- [Sr. Growth Marketing Manager, Paid Social](https://hotfix.jobs/jobs/70a13900-42d3-4adf-a210-0a53508218fc) - Earnin - Mountain View, CA - $163k – $199k/yr
- [Organic Growth Lead](https://hotfix.jobs/jobs/e4d9e4f0-c563-464d-9738-579379f0ab47) - Fivetran - Oakland, CA - $163k – $203k/yr
- [SEO Manager](https://hotfix.jobs/jobs/839e9575-a1e5-4500-9f8e-f28a90eeb431) - Postman - New York, NY - $162k – $180k/yr

**Apply:** https://hotfix.jobs/jobs/064ce7dd-caf9-422b-a232-f287ff99dfff
**Canonical:** https://hotfix.jobs/jobs/064ce7dd-caf9-422b-a232-f287ff99dfff