# Senior Director, Growth Marketing

**Company:** [Datadog](https://hotfix.jobs/companies/datadog)
**Location:** San Francisco, CA
**Role:** Growth Marketing
**Salary:** $214k – $314k/yr
**Experience:** 10+ years
**Skills:** SEO, Geo, Content Strategy, SQL, Conductor, Profound, Digital Pr, Link Acquisition, Ai Discoverability, Llm Optimization
**Posted:** 2026-07-02

> Lead Datadog's organic growth strategy across SEO and GEO (AI/LLM platforms). Own content-led initiatives, off-page authority, team leadership, and cross-functional partnerships to drive measurable traffic and pipeline growth. Requires 10+ years SEO/growth marketing leadership in B2B tech.

## Job Description

## What You'll Do
- Own Datadog’s content-led SEO/GEO strategy, defining the topics, formats, and ecosystems that drive measurable growth in traffic and pipeline
- Lead, coach, and develop a high-performing team
- Identify and prioritize high-impact content opportunities across product areas and influence cross-functional teams to bring that content to life
- Map and optimize Datadog’s presence across the full ecosystem of LLM-ingested content (e.g., YouTube, Reddit, review sites) to improve AI-driven discoverability
- Design and execute a comprehensive off-page strategy, including link acquisition, digital PR, and authority-building initiatives
- Partner closely with the Website Experience team, who owns technical SEO, to ensure content is effectively surfaced, indexed, and performant
- Create and contribute to high-impact content (e.g., flagship pieces, new formats, or experimental channels), setting the standard for quality and SEO performance
- Evaluate emerging trends in search, AI, content consumption, and digital discovery, translating market shifts into strategic opportunities for Datadog.

## Who You Are
- Widely recognized as a thought leader in modern organic growth, with a proven ability to anticipate and capitalize on shifts in search, AI/LLM, and digital discovery
- 10+ years of SEO/Growth Marketing leadership experience in a B2B or high-growth tech environment
- Proven track record of growing qualified organic traffic and visibility through content strategy, not just technical SEO improvements
- Highly analytical and comfortable working in large datasets (SQL skills a plus) to identify trends, diagnose performance shifts, and quantify opportunity
- Hands-on experience using enterprise SEO tools such as Conductor and Profound to drive strategy
- Strong understanding and perspective of how traditional search is evolving
- Experience marketing to developers, DevOps engineers, IT operations, or security practitioners, including writing content, is strongly preferred

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