# Product Marketing Manager

**Company:** [Nooks](https://hotfix.jobs/companies/nooks)
**Location:** San Francisco, CA
**Role:** Product Marketing
**Salary:** $190k – $230k/yr
**Experience:** 4+ years
**Skills:** Product Marketing, Messaging, Positioning, Product Launches, Sales Enablement, Competitive Analysis, Thought Leadership, B2B SaaS, Technical Writing, Customer Interviews
**Posted:** 2026-07-14

> Product Marketing Manager responsible for core messaging, positioning, end-to-end product launches, sales enablement, competitive intelligence, and thought leadership at an AI sales engagement platform. Requires 4-8 years B2B SaaS PMM experience, exceptional writing, technical curiosity, and comfort with ambiguity in a fast-paced environment.

## Job Description

## Responsibilities
- Develop and continuously sharpen Nooks' core messaging and positioning grounded in customer conversations, competitive market, and product differentiation.
- Build and validate messaging through direct customer calls with VP-level buyers; synthesize insights into frameworks for the team.
- Ensure consistency across customer-facing touchpoints: website, sales deck, outbound sequences, product announcements.
- Own product launches end-to-end: define audience and GTM strategy, produce launch assets, enable the field.
- Partner with Product and Engineering to understand builds and translate into compelling market narratives.
- Develop launch assets including one-pagers, website landing pages, solution briefs, email campaigns, blog posts, and demo scripts.
- Build and maintain sales enablement materials: pitch decks, objection handling guides, competitive battlecards, and talk tracks.
- Run regular sessions with sales to align on messaging, gather feedback, and iterate.
- Track competitors and translate moves into actionable guidance.
- Conduct win/loss analysis and customer interviews to refine Nooks' story.
- Create thought leadership content: blog posts, LinkedIn content, webinar narratives, customer stories.

## Requirements
- 4–8 years of product marketing experience at a B2B SaaS company, ideally with a technical product that ships features at a fast pace.
- Owned launches from strategy and messaging to assets and enablement; can speak to outcomes.
- Exceptional writing skills: produce clean, compelling copy across formats with minimal editing.
- Technical curiosity: learn products by using them and explain complex capabilities simply.
- Customer empathy: comfortable running calls with VP-level buyers and turning conversations into positioning insights.
- Bias for action: operate well in ambiguity, create structure, and ship quickly.
- Cross-functional instincts: align with product, sales, and engineering without slowing progress.
- Experience at a fast-moving company that ships product frequently, iterates messaging quarterly, and treats PMM strategically.
- Portfolio of content samples or launch case studies.

## Nice-to-Haves
- Experience at an AI-native or AI-first B2B company.
- Familiarity with the sales engagement category.
- Prior experience building a PMM function from early stages.

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